Travel Marketing Manager - Birmingham / Hybrid

Succeed Recruitment; Birmingham; Hybrid; GBP 35,000 - 45,000; Full time

Job summary

A leading Tour Operator in Birmingham is seeking a Travel Marketing Manager to oversee marketing and advertising activities. Responsibilities include developing marketing strategies, managing brand identity, and leading a team to drive successful campaigns across various media. The role offers a competitive salary and excellent benefits for a motivated marketing professional.

Qualifications

• Experience in developing marketing strategies and campaigns.
• Ideally previous managerial experience.
• Strong understanding of online and offline marketing channels.

Responsibilities

• Managing all marketing activities within the marketing department.
• Developing marketing plans and overseeing brand management.
• Direct responsibility for online and offline marketing channels.

Skills

Marketing experience

Leadership skills

Commercial acumen

Creativity

Copywriting skills

Design skills

SEO experience

Social Media experience

HTML/CSS knowledge

Travel sector knowledge

Job description

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Client:

Succeed Recruitment

Location:

Birmingham, United Kingdom

Job Category:

Other

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EU work permit required:

Yes

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Job Reference:

9296cb2effeb

Job Views:

3

Posted:

02.06.2025

Expiry Date:

17.07.2025

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Job Description:

Travel Marketing Manager - Birmingham / Hybrid

Salary and benefits Up to £40,000 plus excellent benefits Contract length Permanent, Full time Locations West Midlands, Birmingham

Travel Marketing Manager - Birmingham / Hybrid

Salary and benefits Up to £40,000 plus excellent benefits Contract length Permanent, Full time Locations West Midlands, Birmingham

We have a fabulous opportunity for an experienced Marketing Manager to join a leading Tour Operator based in their vibrant Birmingham office (hybrid working available.) The role is responsible for overseeing all marketing, advertising and promotional activities for the business, developing and maintaining marketing strategies to meet agreed company objectives, evaluating customer research, market conditions, competitor data and implement marketing plan alterations as needed.

As an experienced Marketing professional, you’ll guide and motivate your team, using your creativity, commercial acumen and experience of the whole marketing mix to further establish our client’s brand profile and develop successful marketing campaigns using both online and traditional media channels. In return, they can offer a highly competitive starting salary of up to £40k plus excellent company and travel industry benefits.

If you’re interested in finding out more about this Marketing Manager role, please contact us today for a confidential chat or apply online!

Role of Marketing Manager:

Managing all marketing for the company and activities within the marketing department

Developing the marketing plan for the company in line with company objectives

Creation and publication of all marketing material in line with marketing plans

Planning and implementing promotional campaigns for new and existing products

Overall responsibility for brand management and corporate identity

Oversee the preparation of online e-shots liaising with product, aviation and marketing departments for all bands

Analysing potential strategic partner relationship for company marketing

Produce newsletters for all brands

Design and produce trade press, PR and advertisements

Directly responsible for all online and offline marketing channels including PPC, SEO, display, Metasearch, Affiliate content and web design.

Skills required for the role:

Relevant marketing experience including experience of developing marketing strategies and both on- and off-line campaigns

Ideally, previous managerial experience and good leadership skills

Strong commercial acumen

Creative with strong copywriting and design skills

Experience with SEO, Eshots, Social Media, HTML/CSS and other design applications

Good working knowledge of the travel sector would be advantageous

If you’re interested in learning more about this Marketing Manager role, please contact us for a confidential chat or press the apply online button now!