Director of Growth

Do Health; Greater London; On-site; GBP 90,000 - 150,000; Full time

Job summary

Do Health is seeking a growth-focused leader to own the commercial P&L, build a go-to-market growth roadmap from scratch, and run rapid experiments across paid, organic, and owned channels. You will blend qualitative insight with data to drive scalable growth and viral loops, shaping the brand as the user base expands across segments.

You’ll collaborate with product to sharpen value propositions and deepen product-market fit, while partnering with Voy’s brand team to stand out in the market.

Qualifications

• You've built something from 0 to 1 and scaled it, taking a product from nothing to meaningful traction.
• You're a strategist who can execute quickly and ruthlessly prioritise high-leverage initiatives.
• You thrive in fast-moving, ambiguous environments and are data-driven.
• You understand growth mechanics deeply: paid, organic, viral loops and content flywheels.

Responsibilities

• Own the commercial P&L model, creating different monetisation strategies that fund and flywheel the next phase of growth.
• Build and execute the growth roadmap from scratch. You'll identify the highest-leverage channels, sequence your bets, and evolve the strategy as you learn.
• Move fast and run high-velocity experiments across paid, organic, and owned channels. You combine qualitative signals with quantitative data.
• Engineer viral and organic loops, including referral mechanics, content flywheels, community-driven growth. You're always looking for ways to compound growth through efficient channels to support your overall growth roadmap.
• Obsess over the customer. You'll work closely with the product team to sharpen the value proposition, refine messaging, and deepen product-market fit as the user base expands into new segments.
• Shape the brand, partnering with Voy's brand team to build a consumer product that earns trust and stands out in the market.

Job description

Do Health is a mobile-first preventative health product, co-founded by Dr Rangan Chatterjee and built as an independent startup inside Voy - one of the UK's fastest-growing digital health companies (~2x YoY growth, over 1 million members across the UK, Germany and Brazil), already working across men's health, metabolic health, menopause, hormonal health, TRT and dermatology. Do Health is Voy's next chapter: the first product built not to treat illness, but to prevent it. We test people's blood regularly, track how it changes over time, and turn results into a personalised programme across four pillars - Eat, Move, Sleep, Relax - that helps someone make small changes they can actually keep.

What You'll Do

• Own the commercial P&L model, creating different monetisation strategies that fund and flywheel the next phase of growth.
• Build and execute the growth roadmap from scratch. You'll identify the highest-leverage channels, sequence your bets, and evolve the strategy as you learn.
• Move fast and run high-velocity experiments across paid, organic, and owned channels. You combine qualitative signals with quantitative data.
• Engineer viral and organic loops, including referral mechanics, content flywheels, community-driven growth. You're always looking for ways to compound growth through efficient channels to support your overall growth roadmap.
• Obsess over the customer. You'll work closely with the product team to sharpen the value proposition, refine messaging, and deepen product-market fit as the user base expands into new segments.
• Shape the brand, partnering with Voy's brand team to build a consumer product that earns trust and stands out in the market.

Who You Are

• You've built something from 0 to 1 before, and scaled it. Whether as a founder, a founding team member, or an early growth hire, you've been accountable for taking a product from nothing to meaningful traction.
• You're a strategist who executes. You can see the big picture, and execute fast to move things forward, without waiting for permission or a perfect team around you.
• You thrive in speed and ambiguity. You're energised by fast-moving environments where priorities shift and you have to figure things out on the fly. You prioritise ruthlessly for highest leverage initiatives.
• You're analytical and data driven. You go deep into the data to support decision making, understanding what is driving the user behaviour and why. You're comfortable being wrong and correcting fast.
• You understand growth mechanics deeply. Paid, organic, viral, content loops. You know how channels actually work, how they compound, and also synergise.
• You care about health. Healthcare or wellness experience is a plus, but what matters most is that you're genuinely curious about how preventative health can change lives.

Why this role is special

This is not a theoretical strategy role, it’s for builders who want to launch, learn, and scale. With real P&L ownership and a direct line to impact. You'll be building a brand that partners with one of the most trusted names in UK health, inside a company that's already proven it can scale consumer health products. If you're excited about growing from scratch, wearing multiple hats, and being the driving force behind a new business, this role gives you the platform, ownership, and support to do it.