Director, Lifecycle Marketing — Lead Always‑On Growth

RELX Group

Oxford

Hybrid

GBP 120,000 - 180,000

Full time

3 days ago

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Job summary

RELX Group seeks a senior lifecycle marketing leader to drive strategy and execution across Academic & Government programs, owning web presence and always-on sales/renewal initiatives. You will manage a regional-marketing team and partner with Audience, Product, Customer Success, and Digital Ops to optimize the customer journey from demand capture to value realization.

This role demands strong experience in lifecycle or demand marketing within complex environments, a proven ability to translate

Qualifications

Experience leading lifecycle or demand marketing teams in complex, matrixed environments.
Ability to translate strategy into scalable programs and consistent execution across teams and regions.
Excellent stakeholder leadership and people management skills.

Responsibilities

Lead lifecycle strategy, portfolio roadmap, and prioritization across programs and web experience.
Own lifecycle and web KPIs, testing agenda, and the insight loop driving optimization.
Ensure cross-functional operating model and alignment across Audience, Product, Customer Success, and Digital Ops.
Drive pipeline progression, adoption, expansion, and renewal-support outcomes.
Build team capability through mentorship and leadership development.