Director Communications - B2B Manufacturing

TN United Kingdom; Winchester; On-site; GBP 50,000 - 90,000; Full time

Job summary

An established industry player is seeking a dynamic Communications Lead to spearhead their North American strategy. This role involves collaborating with executive leadership to align communications with global initiatives, enhancing brand identity, and managing public relations. You will analyze consumer insights and oversee a budget while acting as the primary spokesperson. If you're passionate about driving corporate identity and sustainability goals, this is the perfect opportunity to make a significant impact.

Qualifications

• Proven experience in leading communications strategies at a global level.
• Strong analytical skills to assess brand positioning and consumer insights.

Responsibilities

• Lead the North American communications strategy and execution.
• Manage public relations strategies and act as the primary spokesperson.
• Oversee internal communications related to corporate initiatives.

Skills

Communications Strategy

Public Relations

Brand Management

Budget Management

Media Relations

Education

Bachelor's Degree in Communications or Marketing

Job description

Job Description

Responsibilities:

• Lead the North American communications strategy and execution, working closely with the regional Executive leadership team and global leaders to ensure alignment with the overall global strategy.
• Drive the global corporate identity and strengthen the corporate brand within the region.
• Analyze brand positioning and consumer insights across the globe to shape and communicate the overall vision.
• Define and execute internal and external communications strategies.
• Create and manage an annual communications budget.
• Oversee internal communications related to corporate initiatives, content creation, intranet, social media, etc.
• Manage all public relations strategies and activities.
• Act as the primary spokesperson and media relations contact, ensuring positive relationships with journalists, industry analysts, and stakeholders.
• Manage marketing activities including global tradeshows, messaging, sales enablement, customer presentations, marketing collateral, and the corporate website.
• Support and promote communications related to global sustainability goals and initiatives.