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Digital Planner

PHD UK

London

Hybrid

GBP 30,000 - 60,000

Full time

2 days ago
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Job summary

PHD UK is seeking a Digital Planner to lead digital activities for Kimberly-Clark brands across Europe. The role involves managing digital campaigns across various platforms, enhancing social media expertise, and driving strategic initiatives, all within a hybrid working model. Ideal candidates will possess strengths in digital marketing, particularly in programmatic and social platforms.

Benefits

Flexible working schedule
Hybrid working model with remote options
Support for personal development

Qualifications

  • Experience with setup and activation of social campaigns, particularly on TikTok.
  • Familiarity with digital tools including Google Ads and Meta platforms is advantageous.

Responsibilities

  • Create detailed media plans across programmatic, social, and search.
  • Oversee campaign execution across platforms like Google, TikTok, and YouTube.
  • Track media budgets and analyze campaign results.

Skills

Digital Campaign Planning
Social Media Management
Programmatic Marketing
Analytical Skills

Tools

Google Ads
Meta Platforms
TikTok

Job description

PHD Greater London, England, United Kingdom

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PHD Greater London, England, United Kingdom

Join to apply for the Digital Planner role at PHD

About The Role

We are looking for a planner to help run the Digital activity for Kimberly-Clark brands across Europe. Reporting to the Digital Manager, this person will be responsible for planning of digital campaigns across programmatic, social and search. This will include a mix of brand, performance and retail activity. We need someone with familiarity with setup and activation of social campaigns, particularly on TikTok. Experience of Search and/or Programmatic would be advantageous.

About The Role

We are looking for a planner to help run the Digital activity for Kimberly-Clark brands across Europe. Reporting to the Digital Manager, this person will be responsible for planning of digital campaigns across programmatic, social and search. This will include a mix of brand, performance and retail activity. We need someone with familiarity with setup and activation of social campaigns, particularly on TikTok. Experience of Search and/or Programmatic would be advantageous.

The planner will focus on further developing their social knowledge and build paid search and programmatic expertise. Beyond these skills, this individual will learn how digital channels support other media channels, how to respond strategically to client problems, and what it takes to meet and exceed goals (both your own, the agency’s, and the client’s).

Specific Responsibilities Include

Campaign Management/Optimization

  • Create detailed excel media plans across programmatic, social and search
  • Oversee the execution of campaign activity across a range of platforms such as Google, Bing, Meta (Facebook & Instagram), TikTok, Twitter, Snapchat, YouTube, DV360, and more
  • Track and manage media budgets
  • Conduct analysis of ongoing results to identify campaign trends and key insights to help meet and exceed client goals
  • Work with Account Manager and clients to deliver business goals (i.e. ROI/budget/traffic)
  • Provide support to executives and offshore specialists within the team, assisting them with training & development where possible

Strategic Account Management

  • Contribute to the day-to-day communication between the agency and international client stakeholders
  • Contribute to the delivery of strategic initiatives and test & learn
  • Produce and present scheduled reporting requirements

About The Agency

PHD is a growth-focused media agency driven by innovation and creativity.

Founded in London in 1990, we were the first media agency to offer strategic and creative planning at a time when the industry was about buying cheaply and quickly.

Our founders saw a bright future where smart thinking and clever planning could help brands grow faster than their competitors.

Over the many years that have followed, we have continued to build on this defining ethic — with our evolution shaped by a continual investment in thought leadership. And we continue to ensure that our capability and approach evolve in line with changes in media, data, technology, commerce, society, and legislation.

Today, with over 100 offices in 74 countries, we continue to create remarkable campaigns that lead to remarkable growth – using the extending canvas of data and technology.

https://www.phdmedia.com/

Flexible Working

At Omnicom Media Group, we are committed to supporting flexibility for our people while fostering collaboration, innovation, and teamwork. We have a hybrid working model (three days in the office, two working remotely), to ensure that we meet the needs of both our people and our business, balancing the benefits of in-person connections with the flexibility of remote working. Our standard working hours are 9:30 – 17:30, but we offer the ability to flex around core hours of 10:30 – 16:30 to give our people flexibility on how they manage their working day, whether that’s in the office or working remotely. For example, you could start work at 8:30 and finish at 16:30 or start at 10:30 and finish at 18:30.

We encourage open conversations between our people and managers to help navigate high-need periods and individual circumstances. Our goal is to create an environment where people feel genuinely supported to do their best - both in their careers and in their lives outside of work.

Be Your Best

We want everyone to make the most of the opportunity to shine and showcase your talents and we are happy to make adjustments in the recruitment process so you can be your best. Please discuss any specific requirements with your dedicated Talent Team member or if you would feel more comfortable, you can email us confidentially at beyourbest@omnicommediagroup.com to let us know how we can support you.

Diversity, Equity & Inclusion at OMG

At OMG, our vision is to be an agency where difference is valued and everyone is able to thrive in a culture of equality, inclusion and belonging. We are committed to providing a truly inclusive environment that reflects today’s society, where everyone is able to bring their true selves to work, and where diverse voices and backgrounds are valued, heard, and well-represented.

We will process your personal data in accordance with our Recruitment Privacy Notice which is available on https://omnicommediagroup.com/recruitment-privacy-notices/.

Seniority level
  • Seniority level
    Not Applicable
Employment type
  • Employment type
    Full-time
Job function
  • Job function
    Marketing and Sales
  • Industries
    Advertising Services

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