Digital Marketing Specialist

Hyra; Milton Keynes; Hybrid; GBP 22,000 - 31,000; Full time

Job summary

Hyra in Milton Keynes is seeking a Digital Marketing Specialist to shape and deliver high-profile campaigns for a luxury automotive brand. The role offers hybrid working with 3 days in the office and 2 at home, and a 12-month assignment.

You will develop multi-channel campaigns across digital, social, outdoor, experiential, and broadcast platforms, collaborating with internal teams and external agencies to maximise ROI and lead quality.

Qualifications

• Proven experience in marketing, preferably within the luxury automotive or premium consumer goods industry.
• Demonstrated success in delivering high-impact marketing campaigns and product launches.
• Strong understanding of digital marketing channels, including VOD, social media, and experiential marketing.
• Clear understanding of the marketing funnel and how to align campaign strategies with customer journeys.
• Experience working with creative and media agencies.
• Strong analytical skills and a passion for campaign performance.
• Excellent communication and stakeholder management abilities.
• A proactive mindset and a collaborative approach.

Responsibilities

• Campaign Development & Execution: Support the Digital Brand Marketing Manager in delivering multi-channel campaigns across digital, social, outdoor, experiential, and broadcast platforms.
• Creative Collaboration: Work closely with internal teams and external partners to bring bold ideas to life and ensure brand consistency.
• Media Planning & Innovation: Maximise campaign impact through smart media planning and by integrating emerging media opportunities.
• Cross-Functional Alignment: Partner with product, sales, and PR teams to ensure marketing strategies align with business goals.
• Data-Driven Optimisation: Use analytics to refine campaigns, improve performance, and generate high-quality leads.
• Performance Reporting: Present campaign results and ROI insights to senior stakeholders.

Skills

Digital marketing

Campaign management

Analytics

Stakeholder management

Tools

Social media platforms

Job description

Digital Marketing Specialist

Location: Tongwell, Milton Keynes (Hybrid - 3 days office, 2 days home)
Contract: 12-month assignment
Pay Rate: £19.23 per hour
Hours: 35 per week Monday-Friday, 09:00-17:00

Are you a creative and data-driven digital marketer ready to make an impact? We're looking for a Digital Marketing Specialist to help shape and deliver high-profile national media campaigns that support key business areas - from exciting product launches to premium vehicle promotions.

This is your chance to work with a globally recognised automotive brand, collaborating with top-tier creative and media agencies, and driving campaigns that reach millions.

What You’ll Be Doing

• Campaign Development & Execution: Support the Digital Brand Marketing Manager in delivering multi-channel campaigns across digital, social, outdoor, experiential, and broadcast platforms.
• Creative Collaboration: Work closely with internal teams and external partners to bring bold ideas to life and ensure brand consistency.
• Media Planning & Innovation: Maximise campaign impact through smart media planning and by integrating emerging media opportunities.
• Cross-Functional Alignment: Partner with product, sales, and PR teams to ensure marketing strategies align with business goals.
• Data-Driven Optimisation: Use analytics to refine campaigns, improve performance, and generate high-quality leads.
• Performance Reporting: Present campaign results and ROI insights to senior stakeholders.

What You’ll Bring

• Proven experience in marketing, preferably within the luxury automotive or premium consumer goods industry.
• Demonstrated success in delivering high-impact marketing campaigns and product launches.
• Strong understanding of digital marketing channels, including VOD, social media, and experiential marketing.
• Clear understanding of the marketing funnel and how to align campaign strategies with customer journeys.
• Experience working with creative and media agencies.
• Strong analytical skills and a passion for campaign performance.
• Excellent communication and stakeholder management abilities.
• A proactive mindset and a collaborative approach.

Why Apply?

This is more than just a marketing role, it's an opportunity to be part of a team that's shaping the future of automotive marketing. You'll gain exposure to high-impact campaigns, work with industry-leading partners, and contribute to a brand that's synonymous with innovation and excellence.