Digital Marketing Programme Manager (Online Video Content and Campaign Programme Execution)

Chesamel Group; Gran Bretaña; Híbrido; GBP 70.000 - 100.000; Jornada completa

Descripción de la vacante

Chesamel Group in the UK is seeking a senior Digital Marketing lead to drive Cloud EMEA's video-first, social-first campaigns across enterprise audiences. You will partner with regional teams, agencies and speakers to deliver integrated campaigns spanning video, webinars, and digital events.

The role requires 6–8+ years of experience in enterprise digital marketing, strong cross-functional collaboration, and a track record of analytics-led optimisation.

Formación

• 6–8+ years of experience coordinating and leading integrated digital, video-first, and social-first marketing campaigns.
• Proven ability to manage end-to-end digital production workflows and multi-channel campaigns across EMEA.
• Strong track record of translating campaign analytics into actionable optimisations.

Responsabilidades

• Lead the delivery of Cloud EMEA's digital marketing programmes, embedding video-first, audience-first and social-first thinking.
• Track real-time digital trends and leverage emerging platforms and content formats to keep brand presence ahead.
• Partner with campaign teams to ensure digital strategy from planning through execution and optimisation.
• Deliver integrated campaigns across video, webinars, digital events, and social channels.
• Develop reporting frameworks and playbooks to improve digital execution across EMEA.

Conocimientos

Video-first strategy

Digital programme ownership

Stakeholder & data leadership

Herramientas

Salesforce

Social management platforms

Marketing automation

Descripción del empleo

Location: UK/Remote

Contract type: Hybrid

Who We Are

Chesamel Group is an agile consultancy headquartered in London, focused on driving extraordinary growth for forward-thinking businesses through innovative, bespoke solutions. The team challenges traditional thinking to deliver transformative business outcomes using human ingenuity and advanced technology.

We listen with intent, connect brilliant minds, develop bold ideas, and create solutions so our partners achieve extraordinary success. Which is why some of the world’s biggest and best-known tech companies choose to work with us.

The Team

Chesamel has a large team of marketing experts delivering on client projects across the globe, ranging from fully integrated and embedded consultancy to ad-hoc on demand project delivery. You will be joining a collective focused on delivering excellent client servicing while leading business transformation for our clients.

About the role:

Seeking a fast-paced, trend-savvy digital native with hands‑on social‑first video strategy experience to lead Clouds EMEA's digital marketing programmes. This role partners with campaign teams from planning through optimisation to embed audience‑first thinking, introduce emerging platforms, and keep Cloud's digital presence fresh and engaging.

Working across regional marketing teams, agencies and creative partners, they will deliver integrated digital campaigns spanning video, webinars, digital events and social channels, ensuring consistent, high‑quality execution at scale. They will also identify opportunities to introduce new content formats, emerging platforms and more engaging digital experiences that keep Cloud's marketing fresh and relevant.

Combining strong programme management with digital expertise, the successful candidate will be commercially minded, highly organised and digitally curious, with the ability to deliver complex programmes while continuously improving how Cloud connects with enterprise audiences across EMEA.

Responsibilities:

• Lead the delivery of our clients Cloud EMEA's digital marketing programmes, embedding video-first, audience-first and social-first thinking across campaigns.
• Track real-time digital trends and leverage emerging platforms and content formats in campaign delivery to ensure the Cloud’s brand presence stays ahead of the curve.
• Partner with campaign teams to ensure digital strategy is considered from planning through to execution and optimisation.

Content & Digital Experiences

• Deliver integrated digital campaigns across video, webinars, digital events and social channels.
• Lead the planning and execution of regional webinar programmes, working with speakers, agencies and campaign teams to maximise audience engagement.
• Drive the use of short‑form video, executive thought leadership and social‑first content, ensuring assets are optimised for each channel.
• Explore AI‑enabled tools and content workflows to improve quality, speed and scalability.
• Lead multiple digital programmes simultaneously across EMEA, managing timelines, budgets, risks and agency delivery.
• Build scalable processes and frameworks that enable consistent execution across regional markets.
• Continuously improve ways of working through automation, AI and operational best practice.

Stakeholder & Agency Leadership

• Partner with senior marketing stakeholders to deliver high-impact digital programmes across EMEA.
• Manage creative agencies, production partners and suppliers to deliver best-in-class digital content and experiences.
• Act as the regional digital lead, sharing best practice and bringing new ideas that enhance campaign performance.
• Define campaign success measures and report on digital, webinar and content performance.
• Analyse campaign data to identify insights and optimisation opportunities.
• Develop reporting frameworks, playbooks and best practice guidance that improve digital execution across EMEA.

Essential Qualifications & Skills

Preferred Qualifications

• Video-First & Social-First Strategy: Deep expertise in architecting high-impact video and social campaigns (YouTube, LinkedIn, short‑form content and live streams) specifically designed for modern enterprise and B2B audiences.
• Digital Programme Ownership & Execution: Proven ability to manage end-to-end digital production workflows, agency partnerships, and multi-channel campaign rollouts at pace across complex EMEA markets.
• Strategic Stakeholder & Data Leadership: Strong track record of aligning senior regional stakeholders, interpreting multi-channel campaign analytics, and translating data into actionable optimisations.

Minimum Qualifications

• Digital Programme & Integrated B2B Marketing Experience: 6-8+ years of experience coordinating and leading integrated digital, video-first, and social-first marketing campaigns, preferably within the enterprise technology or cloud ecosystem.
• Cross-Functional Collaboration: Proven track record of orchestrating campaigns across regional stakeholders, directing creative/production agencies, and aligning localised strategies with global brand guidelines.
• Project Tools & Infrastructure: Hands‑on experience with social management platforms, video production workflows, marketing automation, CRM databases (Salesforce), and digital campaign analytics.

Client culture considerations

• Thrives in a fast‑paced, highly collaborative & cross‑functional environment.
• A proactive individual is needed.
• Looking for a candidate who is passionate about digital trends and incorporating this into high‑impact digital content.