Digital Marketing Executive, GET STAFFED ONLINE RECRUITMENT LIMITED

Guardian Jobs; Cardiff; Hybrid; GBP 30,000 - 35,000; Full time

Job summary

A leading company in the electric fleet transition is seeking a Digital Marketing Executive in Cardiff. This hybrid role focuses on SEO, PPC, and content creation across various platforms. The ideal candidate will have a strong background in digital marketing, excellent communication skills, and a passion for storytelling. Join a team committed to innovation and sustainability in marketing.

Qualifications

• At least 2 years of experience in digital marketing, PPC, or social media marketing.
• Hands-on experience with Google Ads and social media platforms.

Responsibilities

• Manage PPC campaigns to maximize ROI.
• Design engaging graphics and manage social media presence.
• Create and execute email marketing campaigns.

Skills

SEO

PPC

Digital Marketing

Content Creation

Analytics

Communication

Education

Degree in Business

Degree in Marketing

Degree in Communications

Tools

Google Ads

LinkedIn Ads

Meta Ads

Google Analytics

Mailchimp

Adobe Creative Suite

Canva

Adobe Premiere Pro

Final Cut Pro

Job description

Digital Marketing Executive - Performance, Strategy & Creative Focus

Location: Cardiff - Hybrid (3 days in the office)

Job Type: Full-time

Salary: £30,000 - £35,000 per annum

About Our Client

They are accelerating the transition to clean, electric fleets by providing businesses with the tools and support to electrify with ease. They are seeking a Digital Marketing Executive who is proficient in SEO and PPC, strategic, creative, and a compelling storyteller across social media platforms.

Key Responsibilities:

Digital Advertising & Analytics

• Manage PPC campaigns (Google Ads, LinkedIn Ads, Meta Ads) to maximize ROI.
• Optimize website metadata, keywords, and SEO strategies to improve search rankings.
• Track and analyze website & campaign performance using Google Analytics & Google Tag Manager.
• Develop A/B testing strategies to refine ad copy, landing pages, and creatives.

Social Media & Content Creation

• Design engaging graphics, videos, carousels, Reels, and TikToks.
• Manage and grow social media presence across Facebook, Twitter, Instagram, TikTok, and LinkedIn using Canva and Adobe Creative Suite.
• Plan, execute, and analyze organic and paid social media campaigns.
• Develop a content calendar aligned with brand goals and industry trends.
• Edit and produce high-quality videos for social media using Adobe Premiere Pro or Final Cut Pro.

Email Marketing & CRM

• Create and execute email marketing campaigns (Mailchimp, CRM campaigns).
• Develop automated email workflows to nurture leads and increase engagement.

Analytics & Reporting

• Track and analyze social media, website, and email marketing performance metrics.
• Prepare regular reports and provide insights to optimize campaigns.

Trend Monitoring & Strategy

• Stay updated with the latest social media and email marketing trends, tools, and best practices.
• Collaborate with the marketing team to align content strategies with business objectives.

Customer Engagement & Brand Consistency

• Engage with followers, potential clients, and influencers to build an online community.
• Ensure all content reflects the client's brand voice, messaging, and visual identity.

Required Skills & Qualifications:

Experience & Knowledge:

• At least 2 years of experience in digital marketing, PPC, or social media marketing.
• Hands-on experience with Google Ads, LinkedIn Ads, and Meta Ads.
• Proficiency in Google Analytics, SEO, and website optimization.
• Strong understanding of organic and paid social media growth strategies.
• Experience with graphic design software (Adobe Creative Suite, Canva).
• Familiarity with video editing tools (Adobe Premiere Pro, Final Cut Pro).
• Basic knowledge of WordPress, Storyblok, or other CMS platforms.
• Experience with email marketing tools (Mailchimp, CRM automation).
• Experience in the automotive industry is a plus but not essential.

Core Skills:

• Degree in Business, Marketing, Communications, or related fields is preferred but not essential.
• Enthusiasm for digital media and marketing, with a desire to grow professionally.
• Strong understanding of digital marketing principles and content creation tools.
• Excellent written and verbal communication skills.
• Strong organizational skills and attention to detail.
• Self-starter with the ability to work effectively in a team and adapt quickly.