Digital Marketing Executive

PSM Recruitment Ltd; Whitfield; On-site; GBP 27,000 - 38,000; Full time

Benefits offered by this job

Death in service

Free weekly fruit bowl

Wellness and mental health support

Pension contribution

Great annual leave

Social team events

Employee rewards scheme

Occupational health

Job summary

PSM Recruitment Ltd seeks a Digital Marketing Executive to join a leading time-critical logistics company based in Dover. You will plan, create and publish engaging social media content, including reels, and develop digital assets in line with brand guidelines.

You will manage email marketing, optimise website content for SEO, monitor performance with analytics, and collaborate with Sales and Operations to identify content opportunities and support commercial activity.

Qualifications

• Strong copywriting and content creation skills.
• Experience with social media platforms and audiences for business objectives.
• Experience creating and editing short-form video content with editing software.
• Understanding of website content management, email marketing and analytics.

Responsibilities

• Plan, write and deliver engaging social media content for different channels.
• Create and edit short-form video content, from concept to publication.
• Develop graphics and digital assets aligned with brand guidelines.
• Execute digital marketing campaigns aligned with objectives.
• Maintain and update website content and support SEO improvements.
• Deliver email marketing campaigns, including content and analysis.
• Monitor digital performance and produce reports with improvement opportunities.
• Collaborate with Sales and Operations to identify content opportunities.

Skills

Copywriting

Social media management

Video editing

Website CMS

Email marketing

Digital analytics

Content planning

B2B marketing

Tools

Video editing software

Job description

PSM Recruitment are seeking a Digital Marketing Executive to join a leading time-critical logistics company, providing global time-critical delivery solutions to our customers, no matter what the geography, size, weight, distance or mode of transport. This role is based in Dover.

Responsibilities Include:

• Plan, write and deliver engaging social media content, including compelling captions tailored to different channels and audiences
• Create and edit short-form video content, including reels, from initial concept and scripting through to editing, captions and publication
• Develop supporting graphics and other digital assets, ensuring consistency with Priority Freight’s brand guidelines
• Execute digital marketing campaigns aligned with sector priorities and commercial objectives
• Maintain and update website content, supporting search engine optimisation (SEO) and ongoing improvements
• Deliver email marketing campaigns, including content preparation, distribution and performance analysis
• Monitor digital performance, producing reports and identifying opportunities to improve engagement and effectiveness
• Work closely with Sales and operational teams to identify content opportunities, support commercial activity and respond to relevant market developments
• Support the development of marketing materials and other digital assets as required

Candidate Requirements:

• Strong copywriting and content creation skills, with the ability to produce engaging, high-quality content and adapt messaging for different channels and audiences
• Good working knowledge of social media platforms and their application to different audiences and business objectives
• Practical experience creating and editing short- form video content using relevant editing software
• Understanding of website content management, email marketing and digital analytics
• Excellent organisational skills, attention to detail and ability to manage competing priorities independently
• Proactive, resourceful and commercially aware, with the initiative to produce high-quality content and contribute new ideas
• Experience in B2B marketing or logistics would be advantageous
• Hours are: Monday - Friday 9am - 5.30pm
• Competitive salaries
• Death in service benefit
• Free weekly fruit bowl
• Wellness and mental health assistance
• High calibre team
• Employee rewards scheme
• Pension contribution scheme
• Occupational health
• Great annual leave benefit
• Social team events