Digital Marketing Executive

Futures; Greater Manchester; Hybrid; GBP 26,000 - 38,000; Full time

Benefits offered by this job

Competitive salary

Bonus

28 days holiday + bank holidays

Enhanced Pension Scheme

Hybrid working

Job summary

A leading global FMCG company in Greater Manchester is seeking a Digital Marketing Executive to support paid media campaigns and collaborate with Brand and Sales teams. The ideal candidate has prior experience in digital marketing, strong analytical skills, and a good understanding of digital channels. This role offers a competitive salary with bonuses, 28 days of holiday, and flexible working arrangements with 2 days from home each week. A fantastic opportunity for growth within a thriving business!

Qualifications

• Previous experience within a paid media or digital marketing role.
• Understanding of digital media channels, Google Ads, and social platforms.
• Experience with performance data and reporting tools.
• Strong stakeholder management across Brand, Sales and external agencies.
• Excellent organization and ability to manage multiple campaigns simultaneously.

Responsibilities

• Support planning and optimisation of paid media campaigns.
• Assist in developing full-funnel media plans across digital channels.
• Monitor campaign performance and provide reporting with recommendations.
• Collaborate with Brand and Sales teams.
• Monitor performance and provide regular reporting with optimisation recommendations.
• Analyse audience, market and competitor activity to identify opportunities for targeting and scale.

Skills

Paid media experience

Digital marketing understanding

Data analysis skills

Stakeholder management

Organisational skills

Tools

Google Ads

Job description

Exciting New Role in FMCG Marketing - Digital Marketing Executive

We are excited to be working with a fast-growing, global FMCG business, who are known in the market for their diverse portfolio of high-quality, reliable products! With a current turnover of over £8billion, they are taking the market by storm and have achieved 12% YoY growth over the past 3 years!

They are currently on the lookout for a Digital Marketing Executive, ready to join a fantastic business and be a part of the continuous growth!

This is very much a stepping stone to progress within 12-18 months.

As a Digital Marketing Executive, you will...

• Support the planning, activation and optimisation of paid media campaigns across a portfolio of brands.
• Assist in the development and execution of full-funnel media plans across digital channels including Paid Social, Search and Connecting TV.
• Collaborate with media agencies and platform partners to ensure campaigns are delivered on time, on budget and to a high standard.
• Work closely with Brand and Sales teams to ensure media activity aligns with brand priorities, promotional plans and commercial objectives.
• Monitor campaign performance, tracking key KPIs, ROI's and providing regular reporting with clear optimisation recommendations.
• Analyse audience, market and competitor activity to identify opportunities for improved targeting, efficiency and scale.

What will you need?

• Previous experience within a paid media or digital marketing role, within FMCG or a fast-paced consumer environment.
• Understanding of digital media channels including all social channels, Google Ads and Connecting TV.
• Experience working with performance data and reporting tools, with the ability to turn insights into actionable recommendations.
• Good stakeholder management skills, with experience working cross-functionally across Brand, Sales and external agencies.
• Strong organisational skills, high attention to detail and the ability to manage multiple campaigns simultaneously.

What's in it for you?

• Competitive salary + bonus
• 28 days holiday + bank holidays.
• Hybrid working - 2 days per week from home
• Enhanced Pension Scheme

... And more!

Apply for further information on this exciting opportunity!