Digital Marketing Executive

RH Advertising Limited; Exeter; Hybrid; GBP 25,000 - 32,000; Full time

Benefits offered by this job

Hybrid working

Office & home flexibility

Birthday/annual leave benefits

Job summary

RH Advertising Limited in the United Kingdom is seeking a Digital Media Executive to join our Performance Media team. You will help plan, activate, optimise and report on multi-channel campaigns across Search, Social and Programmatic, with increasing ownership as you grow.

This role offers a supportive agency environment, exposure to data analysis and client communications, and a pathway to develop skills while delivering measurable ROI for our education, tourism, public sector and charity

Qualifications

• 6–18 months hands-on experience in paid media (agency or in-house).
• Experience using Google Ads and at least one paid social platform (Meta, LinkedIn, etc.).
• Good understanding of digital marketing metrics (CPC, CPA, ROAS, CTR, conversion rate).
• Familiarity with GA4 and core tracking principles.
• Strong analytical skills and confidence working with data.
• Excellent organisation and attention to detail.
• Clear written and verbal communication skills.
• Google Certifications (or willingness to obtain them).
• Familiarity with Google Tag Manager.
• Agency experience.

Responsibilities

• Support the planning, build and optimisation of digital media campaigns across Search, Social, Programmatic and Education platforms.
• Assist in developing media plans aligned to client objectives and KPIs.
• Monitor campaign performance daily, identifying optimisation opportunities.
• Manage budgets carefully and ensure pacing aligns with agreed forecasts.
• Support in producing dashboards, reports, and performance insights for clients.
• Analyse data to identify trends, opportunities, and areas for improvement.
• Liaise with internal teams to support integrated campaigns.
• Attend client meetings where appropriate and contribute to performance updates.
• Support on research, audits, and new business proposals as required.

Skills

Paid media experience

Analytical mindset

Communication skills

Planning & budgeting

Tools

Google Ads

Meta Ads

LinkedIn Ads

GA4

Google Tag Manager

Job description

We are a full-service advertising agency delivering measurable growth for clients across Education, Tourism, Public Sector and Charities. Our digital media team sits at the heart of our growth strategy, running data-led, multi-channel paid campaigns that generate real, accountable results. RH is an Employee Ownership Trust (EOT).

We combine smart strategy, strong creative and rigorous optimisation to deliver work that performs, and we’re looking for someone who wants to build their career in that environment.

Who are we looking for?

We’re looking for an enthusiastic and ambitious Digital Media Executive to join our Performance Media team.

This is an excellent opportunity for someone early in their digital marketing career who is looking to develop their skills within a supportive agency environment, gaining exposure to multi-channel strategy, data analysis, and client communications.

Working closely with the Head of Performance Media and Digital Media Managers, you’ll work across Search, Social and Programmatic campaigns, supporting planning, activation, optimisation and reporting, with increasing ownership as you grow in the role – contributing to campaigns that deliver measurable ROI for our clients.

The ideal candidate will be detail-oriented, analytical, and eager to learn. They will be confident working with data, curious about the evolving digital media landscape, and motivated to deliver strong results.

• Support the planning, build and optimisation of digital media campaigns across Search, Social, Programmatic and Education platforms
• Assist in developing media plans aligned to client objectives and KPIs
• Monitor campaign performance daily, identifying optimisation opportunities
• Manage budgets carefully and ensure pacing aligns with agreed forecasts
• Support in producing dashboards, reports, and performance insights for clients
• Analyse data to identify trends, opportunities, and areas for improvement
• Liaise with internal teams (creative, strategy, client services) to support integrated campaigns
• Attend client meetings where appropriate and contribute to performance updates.
• Support on research, audits, and new business proposals as required

Skills & experience:

• 6–18 months hands-on experience in paid media (agency or in-house)
• Experience using Google Ads and at least one paid social platform (Meta, LinkedIn, etc.)
• Good understanding of digital marketing metrics (CPC, CPA, ROAS, CTR, conversion rate)
• Familiarity with GA4 and core tracking principles
• Strong analytical skills and confidence working with data
• Excellent organisation and attention to detail
• Clear written and verbal communication skills
• Google Certifications (or willingness to obtain them)
• Familiarity with Google Tag Manager
• Agency experience

What success looks like in this role:

• Campaigns are launched accurately and on time
• Budgets are paced effectively and managed with precision
• Performance improves consistently against agreed KPIs
• Reporting is clear, insightful and commercially focused
• You proactively identify optimisation and growth opportunities
• You demonstrate continuous platform learning and skill development
• You contribute positively to team collaboration and client relationships

The Package:

• Competitive salary (depending on experience)
• Birthday as an additional holiday
• Hybrid working (office & home flexibility)
• Holiday salary sacrifice scheme
• Cycle to work
• Company pension scheme
• Annual Employee Ownership Trust company performance bonus
• Ongoing training and professional development