Digital Marketing Executive

The University of Edinburgh; City of Edinburgh; Hybrid; GBP 33,000 - 39,000; Full time

Benefits offered by this job

Flexible working patterns

Hybrid working

Job summary

The University of Edinburgh is seeking a Digital Marketing Executive to lead multi-channel campaigns and raise the profile of Interface, Edinburgh Innovations and related funding programmes. The role focuses on implementing digital marketing strategies, managing CMS assets and social platforms, and creating engaging, evidence-based content.

The position is full-time (35 hours per week) with flexible and hybrid working options.

Qualifications

• Formal education or equivalent work experience in digital marketing, communications, or B2B marketing.
• Experience managing CMS platforms and social media tools (WordPress, Canva).
• Experience developing and implementing digital marketing campaigns across channels.
• Familiarity with SEO, Google Analytics, and web analytics tools.
• Strong content creation and copywriting skills for digital and offline channels.

Responsibilities

• Implement digital marketing strategies across channels.
• Manage digital assets and social platforms.
• Support creation of engaging, evidence-based content.
• Collaborate with teams to align marketing with strategic objectives.

Skills

CMS management

Social media

Campaign planning

SEO

Content creation

Copywriting

Tools

WordPress

Canva

Google Analytics

Job description

Digital Marketing Executive

This highly collaborative role delivers marketing activity that supports Interface’s strategic objectives by raising the profile of Interface, our innovation support services, academic-led initiatives and funding programmes. The role is focussed on implementing digital marketing strategies, managing digital assets and social platforms, and supporting the creation of engaging, evidence-based content.

This post is full-time (35 hours per week), we welcome applications from candidates seeking flexible working patterns. We also support hybrid working on a non-contractual basis, offering a blend of home and on-site working to help you balance work and life effectively. This role is fixed term until 31 July 2028.

The salary for this post is Grade 6 £32,873 to £39,233 per annum.

The experience and qualities we are looking for:

• A good standard of formal education or equivalent work experience in digital marketing, communications, or B2B marketing
• Experience managing CMS platforms (e.g. WordPress), social media platforms, email tools and design tools such as Canva
• Experience developing and implementing digital marketing campaigns across channels
• Familiarity with search engines, AI tools, SEO, Google Analytics and other web analysis tools
• Strong content creation and copywriting skills for digital and offline channels with the ability to write, design, or co-produce case studies, newsletters, videos, or infographics

About Us

At Edinburgh Innovations (EI), our culture is built on three core values: Collaborative, Progressive and Innovative. We believe the best results come from working together, sharing ideas, and supporting one another. We’re always looking forward, embracing change, challenging assumptions, and pushing boundaries to grow. Innovation is at the heart of what we do, encouraging creativity and fresh thinking at every level of the business.

Interface’s vision is to help unlock and accelerate the full potential of Scotland’s innovation ecosystem by fostering strong, collaborative partnerships between academia and industry that drive sustained growth and global competitiveness.

Interface has been at the heart of Scotland’s innovation ecosystem since 2005, bridging the gap between businesses—particularly SMEs—and academic expertise to drive inclusive, regionally balanced growth. We play a key role in ensuring businesses of all sizes and from all parts of Scotland can access world-class academic resources to innovate and thrive.

But our work is not just about access; it’s about capacity and collaboration. That’s why we support both sides of the innovation partnership—helping businesses solve real-world challenges while equipping academic institutions to engage confidently and effectively with industry. Through this dual focus, we help drive innovation, accelerate research impact, and strengthen regional economies.

Interface is a national programme and a core part of Scotland’s Innovation Infrastructure. Hosted by Edinburgh Innovations Ltd (University of Edinburgh), we benefit from a stable operational base while operating impartially across the entire academic landscape. We are well-connected and embedded in the wider innovation ecosystem—working closely with colleges, universities, enterprise agencies, funders, innovation centres, and industry partners. Collaboration is central to everything we do.

Championing Equality, Diversity and Inclusion

We’re committed to building an inclusive workplace where everyone feels valued, respected, and empowered to thrive. At EI we celebrate diversity in all its forms and actively seek to create a team that reflects the communities around us. We welcome applications from people of all backgrounds, experiences, and identities because different perspectives make us stronger.

As a valued member of our team, you can look forward to:

• A competitive salary that reflects your skills and experience
• An exciting, positive, and creative workplace that’s as rewarding as it is challenging
• A generous 40 days of combined annual leave and public holiday entitlement
• A comprehensive benefits package, including a defined contribution pension scheme (currently 3.5/4.5% employee and 9/14.5% employer contributions), family-friendly policies, flexible working options, and more
• Ongoing support to develop your skills, grow your career, and recognise your achievements

About You

At EI, we look for people who live our core behaviours in everything they do.

• You work well with others, build strong relationships, and believe that teamwork drives better outcomes.

• You're curious, creative, and not afraid to challenge the norm to find smarter solutions.

• You take responsibility for your work, follow through on commitments, and are driven to deliver results.

• You seek feedback, grow from experiences, and are always looking to improve.

• You genuinely care about the impact of your work on colleagues, customers, and the wider community.

If this sounds like you, we’d love to hear from you.

Right to Work

All applicants must have the right to work in the UK at the time of application. Unfortunately, we are not able to offer sponsorship for this role. You will be required to provide documentation as part of the recruitment process to confirm your eligibility to work in the UK.

Key dates to note

The closing date for applications is 30th of October.

Unless stated otherwise the closing time for applications is 11:55pm GMT. If you are applying outside the UK the closing time on our adverts automatically adjusts to your browsers local time zone.