Digital Marketing, Content & Design Lead

Birkenhead School; Greater London; On-site; GBP 35,000 - 50,000; Full time

Benefits offered by this job

Wellbeing assistance through the EAP

Pension scheme

Discount on school fees for children

Job summary

Birkenhead School in the UK is seeking a creative, hands-on digital marketing lead to bring the school story to life. You will craft campaigns across social media, the website and other digital channels, with a focus on recruitment, fundraising, and community engagement.

The role involves developing compelling content, ensuring brand consistency, and working across departments to deliver high-quality digital assets and campaigns.

Qualifications

• Experience in digital marketing campaigns and audience journeys.
• Ability to manage website content and CMS workflows.
• Strong copywriting and storytelling across digital channels.

Responsibilities

• Translate marketing strategies into engaging campaigns across social media, website and other digital platforms.
• Manage the School website as a marketing and admissions channel with accurate, current content.
• Develop stories from the School, alumni, and community for recruitment and fundraising.

Skills

Digital marketing

Content creation

Social media management

SEO

Analytics

Copywriting

Photography/videography

Tools

Adobe Creative Cloud

Google Analytics

Job description

Birkenhead School in the UK is seeking a creative, hands-on digital marketing lead to bring the school story to life. You will craft campaigns across social media, the website and other digital channels, with a focus on recruitment, fundraising, and community engagement.

The role involves developing compelling content, ensuring brand consistency, and working across departments to deliver high-quality digital assets and campaigns.