Digital Marketing And Sales

Interaction Recruitment; Huntingdonshire; On-site; GBP 30,000 - 35,000; Full time

Job summary

Interaction Recruitment is seeking a Digital Marketing & Business Development Executive to own our digital marketing, strengthen our brand and support business growth. This role blends content creation with lead generation and customer engagement, working with senior management to attract new customers and re-engage existing clients.

Based in the Cambridgeshire area, you will manage our website and LinkedIn, create campaigns and promote brand visibility. Occasional UK travel may be required.

Qualifications

• Strong digital marketing skills with focus on LinkedIn, website management and content creation.
• Creative and proactive, able to own a new role.
• Commercial mindset with interest in lead generation and business development.
• Excellent communication and organisational skills.
• Ability to work independently and collaborate with colleagues.

Responsibilities

• Manage and develop the company website and LinkedIn presence.
• Create engaging digital content, promotional materials and marketing campaigns.
• Improve brand visibility and generate new business leads.
• Engage prospective customers, qualify opportunities and direct leads to the relevant teams.
• Re-engage existing customers and support relationship development.
• Research markets and identify new commercial opportunities.
• Work alongside the Business Development and Commercial teams to support growth.
• Represent the business at occasional customer visits and UK trade shows.

Skills

Digital marketing

LinkedIn management

Website management

Content creation

Lead generation

Communication

Organisation

Job description

Digital Marketing & Business Development Executive

Salary: £30,000-£35,000 | Location: St Ives Cambridgeshire Area | Hours: Monday-Friday, 9am-5pm Contract: Full-time, permanent

Own transport required due to location

About the Role

We are looking for a creative, commercially minded Digital Marketing & Business Development Executive to take ownership of our digital marketing, strengthen our brand and support business growth.

This is a newly created, varied role combining digital marketing, content creation, lead generation and customer engagement. You will work closely with senior management and the Commercial team to increase brand awareness, attract new customers and re-engage existing clients.

Key Responsibilities

• Manage and develop the company website and LinkedIn presence.
• Create engaging digital content, promotional materials and marketing campaigns.
• Improve brand visibility and generate new business leads.
• Engage prospective customers, qualify opportunities and direct leads to the relevant teams.
• Re-engage existing customers and support relationship development.
• Research markets and identify new commercial opportunities.
• Work alongside the Business Development and Commercial teams to support growth.
• Represent the business at occasional customer visits and UK trade shows.

About You

• Strong digital marketing skills, particularly LinkedIn, website management and content creation.
• Creative, proactive and confident taking ownership of a new role.
• Commercially minded, with an interest in sales, lead generation and business development.
• Excellent communication and organisational skills.
• Able to work independently and collaborate effectively with colleagues.
• Experience in engineering, electronics, instrumentation or manufacturing would be advantageous, but candidates from other industries with strong digital marketing skills are encouraged to apply.

The Opportunity

This is an excellent opportunity to shape a developing marketing function, make a tangible impact on business growth and build your commercial and business development experience.

The role is site-based, working Monday to Friday, 9am-5pm, with occasional UK travel for customer visits and trade shows.