Digital-First B2B PR Campaign Manager

Guardian Jobs; Tottenham; On-site; GBP 42,000 - 56,000; Full time

Job summary

Fourteen People in the UK is seeking a Digital B2B Account Manager to lead integrated campaigns across PR, digital PR, SEO, social and content for global brands. You will act as the day-to-day contact, shaping strategy and delivering campaigns that drive visibility and measurable business outcomes.

You'll coordinate specialists, manage client relationships and contribute to campaign planning, measurement and profitability.

Qualifications

• Experience in a B2B PR, digital PR or integrated communications agency.
• Experience developing and delivering integrated campaigns across PR, digital PR, SEO, social and content.
• Strong client management and presentation skills.
• Excellent written and verbal communication skills.
• An understanding of campaign measurement and delivering impact for clients.

Responsibilities

• Developing integrated B2B communications strategies across PR, digital PR, SEO, social and content.
• Creating campaign plans covering audiences, messaging, channels, timings, KPIs and measurement.
• Turning client challenges, audience insight, search behaviour, industry trends and social conversations into creative campaign ideas.
• Using search insight, social listening and keyword research to identify new opportunities.
• Advising clients on how earned coverage, credible brand mentions, expert content, relevant links and strong digital positioning can improve visibility and authority.
• Coordinating internal specialists and external partners to deliver campaigns on time, on budget and to a high standard.
• Being the main day-to-day client contact, building trusted relationships and providing confident strategic counsel.
• Working with a global partner network to deliver activity across different markets.
• Measuring and reporting on campaign impact – looking beyond volume of coverage to consider visibility, engagement, traffic, brand impact and commercial outcomes.
• Getting under the skin of your clients' businesses and sectors so you can spot opportunities and add real value.
• Supporting account profitability, scope and resourcing alongside senior team members.

Skills

B2B account management

Digital PR

SEO

Content marketing

Client relationship management

Presentation skills

Job description

Fourteen People in the UK is seeking a Digital B2B Account Manager to lead integrated campaigns across PR, digital PR, SEO, social and content for global brands. You will act as the day-to-day contact, shaping strategy and delivering campaigns that drive visibility and measurable business outcomes.

You'll coordinate specialists, manage client relationships and contribute to campaign planning, measurement and profitability.