Digital Copywriter — User-First Content & AI Tools (Hybrid)

Webreality; United Kingdom, United Kingdom; Hybrid; GBP 30,000 - 46,000; Full time

Benefits offered by this job

Hybrid working

Medical insurance

Generous holiday allowance

Birthday off

Job summary

Webreality in Jersey is seeking an experienced Digital Copywriter to craft compelling content for user-centred digital experiences. You’ll develop copy across long-form website content, campaigns, social media and email marketing, aligning with client goals and editorial guidelines.

You will collaborate with client managers, creative, marketing and technical teams to ensure cohesive, on-brand messaging while analysing content performance and staying ahead of industry trends.

Qualifications

• Natural storyteller with persuasive copy skills.
• Ability to adapt tone to diverse brands.
• Excellent communication and presentation skills.
• Understand content design principles for user-centric experiences.
• Use data/research to refine strategies.
• Manage multiple client projects.

Responsibilities

• Write and optimise long-form content for websites and digital campaigns.
• Create engaging copy for social media, email marketing and campaigns.
• Collaborate with client managers, creative, marketing and technical teams.
• Edit and proofread for clarity, accuracy and alignment with goals.
• Monitor content performance and adapt strategies to improve results.
• Stay updated on trends and AI tools in digital marketing.
• Ensure content meets client requirements, timelines and budgets.

Skills

Storytelling

Copywriting

Editing

Content strategy

UX/content design

Communication

Multitasking

Job description

Webreality in Jersey is seeking an experienced Digital Copywriter to craft compelling content for user-centred digital experiences. You’ll develop copy across long-form website content, campaigns, social media and email marketing, aligning with client goals and editorial guidelines.

You will collaborate with client managers, creative, marketing and technical teams to ensure cohesive, on-brand messaging while analysing content performance and staying ahead of industry trends.