Digital Content Manager

Venesky Brown; City of Edinburgh; Hybrid; GBP 50,000 - 58,000; Full time

Job summary

Venesky-Brown’s client in Edinburgh is recruiting a Digital Content Manager on a 23-month contract at £194.38/day (Outside IR35). The role is hybrid with up to two days per week remote work.

You will oversee the website and intranet, lead content strategy, analytics reporting and stakeholder communications in a sensitive environment. The position requires strong digital content skills and MS 365 proficiency.

Qualifications

• A formal digital content qualification and/or significant experience in digital communications within a sensitive and confidential environment.
• Excellent verbal and written communication skills with the ability to present clearly to diverse audiences.
• Strong knowledge of digital communications and content management systems.
• Proficient IT literacy, particularly MS 365 applications including Word, Excel and Outlook.

Responsibilities

• Engage with senior leadership and media teams to manage and optimise website content for diverse audiences.
• Research, maintain and enhance web strategies and intranet content.
• Audit and report website activity using Drupal and analytics tools.
• Produce monthly performance reports including Google Analytics data and forecasts.
• Develop and maintain staff intranet, driving adoption and usability across the organisation.
• Ensure content aligns with priorities, policies and accessibility standards.
• Act as main contact for stakeholders on performance, content and security of web assets.
• Create clear processes to guide users of the website and intranet.
• Provide training on website and intranet usage as required.

Skills

Digital content

Digital communications

Content management

MS 365

Education

Digital content qualification

Tools

Drupal

Google Analytics

Microsoft Word

Excel

Outlook

Job description

Venesky-Brown’s client, a public sector organisation in Edinburgh, is currently looking to recruit a Digital Content Manager for a 23 month contract on a rate of £194.38/day (Outside IR35). This role will by hybrid based with up to 2 days per week working from home.

Responsibilities

- Engage with the Chair, Chief Executive and senior management team, as well as media and PR team, to proactively manage, maintain, create, develop and optimise the website structure and quality content for diverse audiences;

- Effectively research, maintain and enhance web strategies;

- Audit and report on website activities through the Drupal platform;

- Produce a monthly performance report, including, but not limited to, data pertaining to Google analytics, and future forecasting of website activities;

- Proactively manage, and further develop, the newly created staff intranet;

- Proactively drive internal engagement and adoption of the staff intranet across the organisation, to promote awareness, usage and interaction, ensuring a user-friendly, up-to-date, organisation-wide information platform;

- Liaise with the management team, and work with the Publications Manager on an ongoing basis, to ensure the website and intranet are fully up-to-date and that all content is consistent, accessible and reflects priorities;

- Act as point of contact with internal and external stakeholders, on the performance, content and security of website and intranet;

- Develop clear processes and procedures to guide and support users of website and intranet;

- Ensure suitable website and intranet training for colleagues across organisation is available where required;

- Be responsible for ensuring all aspects of website and intranet conforms with respective policies on IT.

- A formal digital content qualification and/or significant experience in digital communications within a sensitive and confidential environment

- High levels of oral and written communication skills, with the ability to confidently present and engage in a range of internal and external settings

- Excellent working knowledge of all forms of digital communications and content management systems, which includes writing and designing high quality content

- Experience of working in a high performing, fast-paced, dynamic, multi-disciplinary environment

- Proven ability to work under pressure, plan, prioritise, manage competing demands and meet tight deadlines

- Good interpersonal skills and ability to work with a wide range of internal and external stakeholders

- A high degree of personal resilience and the ability to deal with what can be a distressing subject matter

- IT Literate, with strong knowledge in MS 365, including Microsoft Word, Excel and Outlook

- Meticulous attention to detail

If you would like to hear more about this opportunity please get in touch.