Digital Comms Manager — Audience-First Growth for FMCG

Tarsh & Partners Marketing Recruitment; England; On-site; GBP 40,000 - 60,000; Full time

Benefits offered by this job

Generous benefits package

Commitment to employee wellbeing

Continuous learning opportunities

Job summary

Tarsh & Partners Marketing Recruitment is seeking a Digital Comms Manager to lead digital media strategies for a major FMCG brand in the United Kingdom. This role involves driving performance-based marketing initiatives across various digital channels, developing content strategies, and managing e-commerce activation. The ideal candidate will have 3-4 years of media strategy experience, a strong understanding of FMCG brands, and excellent analytical skills. The position offers a vibrant work culture, career growth opportunities, and a generous benefits package.

Qualifications

• 3-4 years' experience in media strategy & planning within an agency or client-side environment.
• Strong understanding of FMCG brands and media channels.
• Experience managing budgets and optimizing performance.

Responsibilities

• Lead strategic digital media planning and channel investment.
• Develop and adapt content strategy across digital touchpoints.
• Manage end-to-end e-commerce activation.
• Drive performance marketing through data analysis.

Skills

Media strategy & planning

Analytical skills

Brand strategy understanding

Digital marketing expertise

Commercial acumen

Storytelling ability

Education

University degree in marketing, business, economics or related field

Job description

Tarsh & Partners Marketing Recruitment is seeking a Digital Comms Manager to lead digital media strategies for a major FMCG brand in the United Kingdom. This role involves driving performance-based marketing initiatives across various digital channels, developing content strategies, and managing e-commerce activation. The ideal candidate will have 3-4 years of media strategy experience, a strong understanding of FMCG brands, and excellent analytical skills. The position offers a vibrant work culture, career growth opportunities, and a generous benefits package.