Digital Brand Manager

Randstad Technologies Recruitment; City Of London; Hybrid; GBP 50,000 - 70,000; Part time

Job summary

Randstad Technologies Recruitment is seeking a Health & Wellness Brand Manager on a fixed-term contract in London, hybrid with 2 days in-office. You will lead growth for two snacking brands, creating digital content and driving community engagement.

The role focuses on 360° campaigns, social-first storytelling, influencer partnerships, and experiential marketing to boost brand visibility and product trial.

Qualifications

• 3+ years in brand marketing, social media, or communications within high-growth brands.
• Proven success leading multi-channel campaigns across social, PR, influencer, media, and sampling.

Responsibilities

• Lead 360° marketing campaigns across digital, field, and shopper channels.
• Own the UK digital presence and content calendars for TikTok and Instagram.
• Manage relationships with influencers, PR, and media partners.
• Oversee field marketing and product sampling to drive trial.
• Collaborate with cross-functional teams to ensure cohesive brand execution.

Skills

Brand marketing

Social media

Campaign management

Content creation

Job description

Role: Health & Wellness Brand Manager (Fixed Term Contract)

Location: Farringdon, London (Hybrid - 2 days/week in-office, typically Tue/Wed)

Hours: 9:00 AM - 5:00 PM

Are you a social-first marketing expert who loves creating viral moments and building brand communities?

We are looking for a dynamic Brand Manager to spearhead the growth of two powerhouse snacking brands. In this role, you will lead the creation of digital content, drive community engagement, and execute high-impact experiential marketing initiatives.

What you’ll do:

• Campaign Leadership: Drive 360° integrated marketing campaigns and brand activations across digital, field, and shopper channels.
• Social & Digital: Own the UK digital presence, managing content calendars for TikTok and Instagram while directing local creative agencies.
• Partnerships & Media: Lead relationships with influencers, PR, and media partners to generate brand hype and manage media investment.
• Strategic Sampling: Oversee field marketing and product sampling plans to drive product trial and retail visibility.
• Cross-Functional Alignment: Collaborate with EMEA marketing, sales, supply, and external agencies to ensure cohesive brand execution.

What you bring:

• 3+ years of experience in brand marketing, social media, or communications (ideally within high-growth CPG or culturally relevant, social-first brands).
• Proven success leading multi-channel campaigns (social, PR, influencer, media, and sampling).