Digital Assistant Merchandiser

Naylor's Equestrian Llp; Bury; On-site; GBP 25,000 - 35,000; Full time

Job summary

Naylor's Equestrian Llp is looking for a Digital Assistant Merchandiser to manage merchandising across digital channels in Bury, England. The role involves analyzing sales, optimizing stock sell-through, and ensuring visual merchandising is accurate.

The ideal candidate should possess strong data handling skills, be self-motivated, and able to collaborate effectively with various teams. Experience with tools like Excel and Google Analytics is essential for success in this role.

Qualifications

• Confident working with datasets and various reporting tools.
• Self-motivated; able to deliver high-quality work within deadlines.
• Good organization and time-management skills.
• Wider market knowledge and understanding of ecommerce.

Responsibilities

• Analyze web and store sales to drive digital content opportunities.
• Own the on-site Merchandising tool to manage visual merchandising.
• Manage key product launches and drive campaign creation.

Skills

Sales Analysis

Confident with datasets

Cross function coordination

Good Excel skills

Exceptional interpersonal skills

Tools

Excel

Power BI

Google Analytics

Job description

DIGITALASSISTANTMERCHANDISER

Role overview:

Working within the Digital Merchandising team, to manage the merchandising across our digital channels ensuring the Visual Merchandising is accurate and commercial. Analysing product sales and stock to drive Trade and stock sell-through. Managing the relationship with Trade, Digital Marketing and Buying teams to deliver high quality site performance

Key Responsibilities:

• Web and store sales analysis to identify key opportunities/pushes for site Content and the various Digital Marketing channels.
• Identify and drive underperforming brands/categories/products
• Stock analysis to maximise opportunities and sell-through
• Own the on-site Merchandising tool, Algolia, to manage all Visual Merchandising, product rankings, navigation, cross sell/upsell and search optimisation, overseen by the Senior Merchandiser
• Manage commercial collections and campaign links
• Regular site walks to identify/flag any issues

Role objectives and KPI’s:

• Product & Franchise performance & sell-through
• Manage key product launches
• Campaign creation and merchandising
• Managing merchandising rules
• Add-to-basket rate
• Conversion Rate optimisation

Skills and Experience:

• Confident working with datasets and various reporting tools (eg Excel, Power Bi, Google Analytics, etc).
• A working understanding of other areas of an ecommerce business
• Self-motivated, able to deliver work to a high standard within a deadline.
• Good organisation and time-management skills.
• Exceptional interpersonal skills and good team player.
• Sales Analysis.
• Cross function coordination.
• Wider market knowledge (key Periods, Competitors)
• Good excel skills