Destination Marketing Manager – West Midlands Growth

Pitch Ltd; Birmingham; On-site; GBP 35,000 - 50,000; Full time

Job summary

Pitch Ltd in Birmingham is seeking a talented marketing professional to raise the profile of the West Midlands as a premier visitor destination. You’ll lead integrated B2C and B2B marketing, collaborating with a broad network of cultural organisations, industry partners and local businesses to deliver campaigns with measurable impact.

The role emphasizes strategic thinking, creative campaign management and relationship building, across events, tourism campaigns and partnerships to attract

Qualifications

• Experience across integrated marketing campaigns, ideally for B2C and B2B audiences.
• Background in tourism, destination marketing, leisure or visitor economy is advantageous.
• Strong organisation, project management and ability to work with multiple stakeholders.

Responsibilities

• Plan and oversee integrated marketing campaigns from concept to activation and evaluation.
• Spot opportunities to raise the region's profile through events, partnerships and trends.
• Build and manage relationships with partner brands to develop campaigns.
• Collaborate with teams to create engaging destination content and campaigns for Birmingham and the West Midlands.
• Support international tourism and travel trade marketing and events.

Skills

Integrated campaigns

B2C marketing

B2B marketing

Campaign management

Relationship building

Data-driven marketing

Job description

Pitch Ltd in Birmingham is seeking a talented marketing professional to raise the profile of the West Midlands as a premier visitor destination. You’ll lead integrated B2C and B2B marketing, collaborating with a broad network of cultural organisations, industry partners and local businesses to deliver campaigns with measurable impact.

The role emphasizes strategic thinking, creative campaign management and relationship building, across events, tourism campaigns and partnerships to attract