Design Director

Craft; Greater London; Hybrid; GBP 90,000 - 120,000; Full time

Benefits offered by this job

Hybrid work

Certified B Corp

Training budgets

Sabbatical

Private medical insurance

Enhanced pension

Job summary

Craft in London is seeking a Design Director to own the creative outcome across brand creation and rebrands, setting direction from strategy to final execution.

You will lead strategists, writers, designers, and client partners in an integrated, design-led approach for digital and physical environments, pushing work to be genuinely great.

The role emphasizes hands-on leadership, nurturing bravely, and sustaining high standards across the studio.

Qualifications

• Senior Designer or Design Director with craft-driven branding background
• Portfolios showing distinctive, scalable identity work

Responsibilities

• Own creative outcome from strategy to execution across branding
• Direct and mentor strategists, writers, designers and client partners
• Push work to be genuinely great and elevate the team

Skills

Brand identity design

Leadership

Strategic thinking

Job description

This branding studio is not just strategic; it’s global too. Working on a real mix of visual and verbal identity, UX/UI design all the way through to film, photography, and environment branding, this is the sort of place that will keep you on your toes in the best way possible.

They’re industry leaders here, and now they’re on the hunt for a Design Director who has the conviction to challenge the status quo and who believes in the power that a great brand with even greater design can have.

The Role

You'll own the creative outcome across brand creation and rebrands, setting direction from the earliest strategic thinking through to final execution, and holding the standard for creative ambition across the studio.

This is hands-on creative leadership, not oversight, so you'll bring together strategists, writers, designers, creative technologists and client partners to make integrated work across both digital and physical applications. The remit is design-led and conceptually driven: identity systems that commit fully to a single idea and are built to scale. Part of your job is to push the work until it's genuinely great, and to make the people around you braver whilst you do it.

The Package

• Hybrid working: three days a week in the studio
• Certified B Corp
• Personal training budgets and career coaching
• Three-month sabbatical after four years
• Private medical insurance & mental health support
• Enhanced pension, maternity, paternity packages

The Person

You're a Senior Designer or Design Director from a craft-driven branding studio, most likely a London independent or challenger. Your portfolio is distinctive, concept-first identity work built to scale: brand creation and rebrands rather than campaigns.

You lead across the full arc of a project and bring strategists and writers with you. You have a clear point of view, and you relish challenging clients.

A more diverse team is a more creative team.

It’s our job to build teams of people, and we’re proud to bring together a global network of diverse talent.

All applicants will be considered without regard to race, nationality, religious persuasion, sexual orientation, sex, marital or parental status, physical ability, gender, or age.