Deputy Store Manager

POP MART UK CORPORATION LTD; Greater London; On-site; GBP 42,000 - 54,000; Full time

Benefits offered by this job

Monthly gifts featuring POP MARTs new\

Bonus scheme

Employee Assistance Programme (EAP)

Discount platform benefits

Job summary

POP MART in London is seeking a seasoned Flagship Deputy Store Manager to lead day-to-day operations of our new flagship store. You will work closely with the Store Manager, oversee a 50+ team, drive sales, customer experience, visual merchandising and stock control, and represent the brand on the shop floor.

The role emphasizes recruitment, development of a high-performing team, and ensuring health and safety, with training at existing stores prior to launch.

Qualifications

• 5+ years of proven experience managing and developing large retail teams.
• Strong leadership, coaching and communication skills with the ability to drive results.
• Commercial mindset with a focus on delivering outstanding customer experiences.

Responsibilities

• Lead and motivate a 50+ staff team, deputising for the Store Manager in their absence.
• Provide exceptional customer service and resolve issues on the shop floor.
• Drive sales growth, visual merchandising, inventory control and store presentation.

Skills

Leadership

Coaching

Communication

Target-driven

Customer experience

Tools

CEGID POS

Job description

Founded in 2010, POP MART is a leading global pop culture and entertainment company. With IP at its core, POP MART works with artists and designers worldwide to develop and operate IPs, creating products, services and entertainment experiences for consumers. Its portfolio includes beloved IP characters such as THE MONSTERS , TWINKLE TWINKLE, CRYBABY, DIMOO, SKULLPANDA, Hirono and MOLLY. As of the first half of 2026, POP MART had more than 100 million registered members worldwide, operated 676 physical stores and over 2,800 ROBO SHOP vending machines, and reached nearly 100 countries and regions through cross-border e-commerce platforms,bringing joy to consumers around the world.

Flagship Deputy Store Manager Industry: Retail, Designer toys and collectible pieces Location: London Job type: Full time, Permanent New Flagship Store

This is an exciting opportunity to join POP MART ahead of the opening of a brand-new flagship store in London. Ahead of launch, the successful candidate will complete a training period of a few weeks at one of our existing stores (Charing Cross or Oxford Street) to build hands-on experience with our systems, standards and team culture before helping to lead the new flagship from day one.

About POP MART

POP MART (09992.HK) is a leading global company in the trend culture and entertainment industry. Centered around IP, POP MART has built a comprehensive platform for creative incubation and IP operation, empowering global creators while delivering exciting products, services and immersive entertainment experiences to consumers. POP MART identifies and nurtures emerging artists and designers worldwide, creating popular character IPs through a well-established development and operation system. Our portfolio includes iconic characters such as MOLLY, SKULLPANDA, DIMOO, THE MONSTERS and Hirono. POP MART operates over 500 physical stores and more than 2,300 Robo Shops across more than thirty countries and regions, and through multiple cross border e commerce platforms reaches audiences in over ninety countries and regions, bringing joy to young consumers around the world. POP MART has developed a comprehensive IP commercialisation ecosystem that spans multiple industries, deepening emotional bonds between fans and IPs while exploring broader opportunities for value creation. Our ventures include the world’s first immersive intellectual property themed park in the art toy industry, the expansion of its IPs into global markets through licensing and co-branding with leading global brands, and the curation of art toy expos and intellectual property themed exhibitions internationally. In Europe, POP MART has built a strong presence in key markets including the United Kingdom, France, Italy, Germany, the Netherlands and Spain, and is expanding into new high potential markets. Our expansion brings POP MART closer to European fans and offers new ways for them to connect with our IPs and stories. For more information, please visit www.popmart.com and our LinkedIn Career page.

What to Expect

• Contribute to a fast-growing European business that combines retail, art, and creative storytelling
• Work with passionate teams across different countries, all connected by a shared love for designer toys and unique customer experiences
• Grow your skills through hands-on projects, collaborative learning, and opportunities to explore new ideas

Benefits

• Monthly appreciation gifts featuring our latest POP MART designs
• A structured bonus scheme linked to company and individual performance
• Access to a confidential Employee Assistance Programme (EAP) for counselling and wellbeing support
• Access to Aon employee benefits, a discount platform with hundreds of offers across shopping, travel, leisure, health, technology, food, and more
• Training and development programmes that build both professional skills and creative thinking
• Regular team events that bring our people together to share ideas and celebrate our work
• Join Our Team – 40-Hour Workweek, 7-Hour Shifts +1h Paid Lunch

The Role and Candidate

The Flagship Deputy Store Manager supports the Flagship Store Manager in the overall leadership, performance and operational excellence of the company's flagship retail location, operating across a large, multi-level retail space. This is a hands-on role, working closely on the shop floor to drive sales, team performance, customer experience, visual merchandising, stock control and compliance, while deputising for the Flagship Store Manager in their absence. The position requires an experienced and commercially minded retail leader who can take shared ownership of a large team within a high-traffic, high-volume environment. The Flagship Deputy Store Manager helps translate company strategy into daily execution, reinforcing brand standards and operational procedures on the floor and acting as a visible point of leadership for the team. A key focus of this role is supporting the recruitment, development and motivation of a high-performing team, and role‑modelling a positive, customer‑centric culture that reflects the company's values. The Flagship Deputy Store Manager also works cross‑functionally with internal departments and store leadership to support business goals, major activations and seasonal initiatives. This position plays an important role in representing the brand at its most visible retail location, helping to set the benchmark for operational excellence, employee engagement and customer satisfaction across the store network.

Responsibilities

• Support the Flagship Store Manager in leading and motivating a team of 50+ employees, deputising for them and taking full accountability for the store in their absence.
• Provide exceptional customer service and resolve any customer issues or complaint
• Lead from the shop floor, driving a dynamic, customer-centric culture that reflects the brand's values and enhances the in-store experience.
• Support the delivery of sales growth and ambitious targets while maintaining exceptional operational standards and KPIs.
• Take shared ownership of store operations, including workforce planning, inventory management, visual merchandising and overall store presentation.
• Support recruitment, onboarding, coaching and professional development initiatives to build a skilled and committed workforce.
• Help ensure flawless execution of seasonal launches, brand activations and flagship-specific promotional events.
• Collaborate cross-functionally with key departments to align store priorities with broader business objectives.
• Uphold strict compliance with health & safety, loss prevention and operational procedures in a fast-paced environment.
• Manage day-to-day issues such as scheduling, till discrepancies, incident reports and team concerns, escalating to the Flagship Store Manager where needed.

Required Qualifications

• At least 5+ years of proven experience managing and developing large retail teams within high-traffic, high-volume environments.
• Strong leadership, coaching and communication skills, with the ability to inspire and develop a team from the shop floor.
• Commercially minded and results-driven, with a strong focus on achieving targets while maintaining operational excellence.
• Solid experience in scheduling, visual merchandising, performance management, reporting, recruitment and team coordination.
• Highly organised, adaptable and capable of thriving under pressure in a fast-paced flagship setting.
• Genuine passion for pop culture, collectibles, and delivering memorable customer experiences.

Desirable but Not Essential

• Knowledge of CEGID POS usage
• Experience in the toy or collectibles industry
• Multi‑lingual language ability

*POP MART is committed to equal pay initiatives and will not ask candidates for their current or past salary.

*As an Equal Opportunity Employer, POP MART does not discriminate against applicants or employees because of race, color, creed, religion, sex, national origin, veteran status, disability, age, citizenship, imarital or domestic/civil partnership status, sexual orientation, gender identity or expression or because of any other status or condition protected by applicable federal, state or local law.

POP MART is a rising global force in pop culture and entertainment. Our purpose is to celebrate daily moments and inspire through designer toys and fun experiences. Our focus is IP incubation & operations, designer toys & retail, theme parks & experiences, also digital entertainment. As of the end of first half of 2025, POP MART operates over 550 physical stores and more than 2,500 Robo Shops across the world. We manage & represent incredible artists from all over the world. Our roster spans dozens of iconic characters, like MOLLY, DIMOO, SKULLPANDA, THE MONSTERS, HIRONO and more. With our IP characters, we create iconic cross‑overs. Our mission is to light up passion & bring joy around the world. POP MART is not just a brand, it's a galaxy of creative possibilities.