Dental Lead Gen & Digital Marketing Pro

FMC - Connecting Dentistry; Shenley; Sur place; GBP 35 000 - 48 000; Plein temps

Résumé du poste

FMC - Connecting Dentistry is seeking a commercially minded Digital Marketing & Lead Generation Executive to own the day-to-day performance of our lead-generation campaigns for Dentistry Practice Services. You’ll attract dental practices, convert interest into qualified enquiries and help create a steady flow of sales-ready opportunities.

You will plan, build, launch and optimise campaigns across paid channels, email and landing pages, collaborating with Brand, Sales and RevOps.

Qualifications

• Track record of digital campaigns generating enquiries or sales opportunities.
• Hands-on capability in at least one paid platform and understanding of how paid activity, email and landing pages work together.
• Analytical confidence to interpret conversion rates, cost per lead and cost per qualified opportunity.
• Organised, able to manage priorities, meet deadlines and resolve issues independently.
• Commercial curiosity with ability to propose practical improvements with Brand, Sales and technical specialists.
• Dental experience is useful but not essential.

Responsabilités

• Generate qualified leads by turning commercial priorities into targeted paid-search and social campaigns, emails, and database reactivation.
• Convert interest into sales conversations by improving landing pages, forms and nurture journeys.
• Manage performance and spend by tracking lead volume, cost per lead, and pipeline contribution.
• Test and improve through structured experiments on targeting, hooks, creative, CTAs and page experience.
• Close the loop with Sales by reviewing lead acceptance, demo attendance and opportunity progression.

Connaissances

Digital marketing

Paid advertising

Lead generation

Analytics

Campaign management

Landing pages

Email nurturing

Outils

Google Ads

Meta Ads

Description du poste

FMC - Connecting Dentistry is seeking a commercially minded Digital Marketing & Lead Generation Executive to own the day-to-day performance of our lead-generation campaigns for Dentistry Practice Services. You’ll attract dental practices, convert interest into qualified enquiries and help create a steady flow of sales-ready opportunities.

You will plan, build, launch and optimise campaigns across paid channels, email and landing pages, collaborating with Brand, Sales and RevOps.