Data-Driven Customer Communications Specialist

Nationwide Building Society; Greater London; Hybrid; GBP 36,000 - 48,000; Full time

Benefits offered by this job

Private medical insurance

Pension

Annual bonus

Training and development

Salary sacrifice benefits

Life assurance

Wellhub health & wellness

Volunteering allowance

Job summary

Nationwide Building Society is seeking a Customer Marketing Specialist to join our Customer Marketing squad on a 6-month fixed term contract. You’ll develop 1:1 customer communications across direct mail, email, push notifications and digital prompts, turning briefs and insights into clear, compliant messages that matter to members.

This hands-on role requires strong marketing communications judgement, copy instincts and the ability to challenge unclear asks without delaying delivery.

Qualifications

• Experience developing and delivering 1:1, data-driven customer communications across multiple channels.
• Strong copy judgement and proofing discipline with clear, accessible communications.
• Ability to take briefs, propositions or audience insights and turn them into plain English communication.
• Track record of managing several communications through development, review and delivery.

Responsibilities

• Develop customer communications from brief to delivery, ensuring audience, message and journey are clear.
• Shape creative briefs, review copy and coordinate with writers and CRM partners.
• Manage communications through briefing, build, review, proofing and final approval with version control.
• Use customer insight and performance feedback to improve future communications.
• Identify unclear requirements or blockers early and communicate risks.

Skills

1:1 communications

copy judgement

brief to delivery

multi-stakeholder

regulated environment

brand tone

independent working

performance data

Job description

Nationwide Building Society is seeking a Customer Marketing Specialist to join our Customer Marketing squad on a 6-month fixed term contract. You’ll develop 1:1 customer communications across direct mail, email, push notifications and digital prompts, turning briefs and insights into clear, compliant messages that matter to members.

This hands-on role requires strong marketing communications judgement, copy instincts and the ability to challenge unclear asks without delaying delivery.