Data-Driven Cross-Channel Media & Brand Marketing Manager

Interflora UK & Ireland; Quarrington; Híbrido; GBP 55.000 - 75.000; Jornada completa

Descripción de la vacante

Interflora UK & Ireland is seeking a senior marketer to lead media strategy and cross-channel campaigns. You will partner with agencies, apply a data-driven approach to planning and optimize multi-million-pound budgets across paid social and other channels.

The role blends strategic thinking with hands-on execution, delivering measurable impact while aligning activities to clear objectives and driving brand growth.

Formación

• Extensive experience in media and advertising with a brand focus.
• CIM / IDM or Mini Masters in Marketing preferred.
• Experience managing multi-million pound media campaigns across online and offline channels.
• Strong testing culture with a drive to improve efficiency and effectiveness.
• Excellent attention to detail with large budgets day to day.

Responsabilidades

• Lead media strategy and delivery through agency partners with a data-led approach.
• Challenge performance, interpret results and ensure budgets are invested effectively across paid social and wider media channels.
• Lead cross-channel marketing projects across the full marketing mix.
• Balance strategy and execution and continuously test and improve results.

Conocimientos

Media planning

Brand advertising

Campaign management

Data-driven marketing

Budget management

Educación

CIM / IDM / Mini masters in Marketing

Descripción del empleo

Interflora UK & Ireland is seeking a senior marketer to lead media strategy and cross-channel campaigns. You will partner with agencies, apply a data-driven approach to planning and optimize multi-million-pound budgets across paid social and other channels.

The role blends strategic thinking with hands-on execution, delivering measurable impact while aligning activities to clear objectives and driving brand growth.