Data and Research Lead

Saïd Business School, University of Oxford

Oxford

On-site

GBP 48,235 - 57,255

Full time

14 days+

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Benefits offered by this job

Generous holiday allowance of 38 days

Membership of the Oxford staff pension scheme

Discounted bus travel

Subsidised onsite catering

Job summary

A leading educational institution is seeking a Data and Research Lead to drive marketing strategy through data insights and market intelligence. Responsibilities include data analysis, market research, and collaboration with teams for campaign optimization. The ideal candidate should have strong experience in data analysis and customer segmentation. This full-time role offers a competitive salary and generous benefits package.

Qualifications

Strong experience in data analysis and market research.
Capable of turning insights into actionable strategies.
Proven expertise in customer segmentation and data interpretation.

Responsibilities

Drive the collection, analysis and interpretation of marketing data.
Design, manage and deliver research projects.
Develop customer segmentation strategies.
Build and maintain dashboards and reports.
Collaborate with marketing and sales teams.

Skills

Data analysis

Market research

Customer segmentation

Google Analytics

Power BI

Tableau

Tools

Google Analytics

Power BI

Tableau

Job description

Overview

We are seeking a Data and Research Lead to play a pivotal role in shaping our marketing strategy through data-driven insights and market intelligence. This is an exciting opportunity for an experienced professional who thrives at the intersection of analytics and research, and who can translate complex data into clear, actionable recommendations that drive growth and improve marketing performance.

Reporting to the Associate Director of Data and Marketing Performance, you will oversee market research initiatives, customer insight projects and marketing data analysis to ensure our strategies are informed, effective and future-focused.

Compensation and terms

Grade 8: £48,235 - £57,255 per annum including the Oxford University Weighting of £1,500 per annum

Permanent, full-time (37.5 hours per week)

Key responsibilities

Data & Insights: Drive the collection, analysis and interpretation of marketing data from multiple sources, providing actionable insights that optimise campaigns and support strategic decision-making.
Market Research: Design, manage and deliver quantitative and qualitative research projects, including surveys, focus groups and competitor analysis, to inform business growth and innovation.
Customer Insights: Develop customer segmentation strategies to enhance targeting, personalisation and engagement across marketing channels.
Reporting: Build and maintain dashboards and reports that deliver clear insights into campaign performance, customer behaviour and market trends.
Collaboration: Partner with marketing, product development, creative and sales teams to embed insights into strategies, campaigns and new offerings.

Qualifications and experience

You will have strong experience in data analysis and market research, capable of turning insights into actionable strategies that support marketing and business growth. You will be highly skilled in analytics tools such as Google Analytics, Power BI or Tableau, and confident in leading both quantitative and qualitative research projects. Additionally, you should have proven expertise in customer segmentation and data interpretation, with a track record of applying insights to improve marketing performance.

Diversity and inclusion

At Saïd Business School we believe in fostering a diverse and inclusive work environment where everyone can thrive. We welcome applicants from all backgrounds and communities to bring their unique perspectives and experiences to our team. Join us to build a brighter, more equitable future, where we celebrate diversity, advance equity, and nurture inclusion across everything we do.

Benefits