Data Analytics Specialist

BT Group; Birmingham, Salford; On-site; GBP 40,000 - 65,000; Full time

Benefits offered by this job

Bonus 10%

Private GP 24/7 for you and family

Care leave 2 weeks

Parental leave 18/8

Product discounts

Pension 5% company 10%

Holiday purchase

Job summary

BT Group is seeking a Data Analytics Specialist to turn complex data into actionable insights across Identity services. You will analyse customer identity journeys, and build dashboards with Power BI, Qlik, and Looker Studio to provide actionable insights for business and engineering stakeholders.

You will define, track and report on key KPIs such as customer experience, platform reliability, security posture, API performance and operational efficiency, partnering with teams across the Identity

Qualifications

• Strong SQL expertise for large, complex datasets across sources.
• Experience building dashboards and reporting for business/engineering stakeholders.
• Hands-on BigQuery and cloud data environments for analytics & insights.

Responsibilities

• Analyse identity journeys to identify trends and pain points.
• Develop and maintain dashboards/reporting solutions for stakeholders.
• Define and report on KPIs across the Identity Tribe.

Skills

Advanced SQL & Large-Scale Data

Data Visualisation & Dashboards

BigQuery & Cloud Platforms

Tools

Power BI

Qlik

Looker Studio

Job description

Job Description

Job Title: Data Analytics Specialist

Req ID: 61430

Job Function: Data & AI

Posting Start Date: 02/09/2026

Posting End Date: 14/09/2026

Division: Digital

Job Location: GBR-Birmingham-Three Snowhill, GBR-London-BTHQ One Braham, GBR-Manchester-New Bailey

Advertised Salary: Competitive

About the role

Identity services are critical to delivering secure, seamless, and trusted digital experiences for millions of BT, EE, and Plusnet customers. This role turns complex data into actionable insights that improve customer journeys, platform performance, and operational efficiency. By enabling data-driven decision making across the Identity Tribe, the role helps optimise products, strengthen security, and drive better business outcomes while supporting BT’s digital transformation strategy.

What you’ll be doing

Analyse customer identity journeys, including registration, login, authentication, account recovery, profile management, and consent journeys to identify trends, opportunities, and pain points.

Develop and maintain dashboards, scorecards, and reporting solutions using tools such as Power BI, Qlik, and Looker Studio to provide actionable insights for business and engineering stakeholders.

Define, track, and report on key ID Tribe KPIs, including customer experience, platform reliability, security posture, API performance, service availability, and operational efficiency.

Essential Skills / Experience

• Advanced SQL & Large-Scale Data Analysis

  Strong SQL expertise with experience querying, analysing and optimising large, complex datasets across multiple data sources and platforms. Experience handling high-volume datasets is essential.

• Data Visualisation & Dashboard Development

  Proven experience building dashboards and reporting solutions using Power BI and/or Qlik, translating complex data into meaningful insights for business and technical stakeholders.

• BigQuery & Cloud Data Platforms

  Hands-on experience using BigQuery and working with cloud-based data environments to deliver analytics, reporting and performance insights

Desirable Skills / Experience

• Identity & Access Management (IAM)

  Experience within Identity & Access Management environments, customer authentication, login, registration or consent journeys.

• Customer Identity Platforms

  Exposure to Azure AD B2C, Microsoft Entra External ID, or similar customer identity technologies.

• Digital Customer Journey Analytics

  Experience analysing customer journeys, digital products, platform performance and user behaviour.

• API Analytics & Platform Observability

  Experience measuring API performance, system health, availability and operational service metrics.

• Multi-Cloud Environment Experience

  Exposure to Azure, AWS or GCP environments beyond core BigQuery experience.

• Telecommunications Industry Experience

  Telecommunications, digital services or large-scale enterprise experience. Preferred but not essential.

• AI-Assisted Analytics & Predictive Modelling

  Familiarity with AI-enabled analytics, predictive modelling or advanced insight generation.

• Front-End & Back-End System Understanding

  Understanding of both customer-facing digital services and underlying data/system architectures

Our Package

Tailored benefits make a real difference. That’s why we offer a comprehensive range to support your growth, wellbeing, and everyday life. You can design the package to suit you and your lifestyle. Your core benefits include:

• 10% on target annual bonus
• Access to an online private GP 24/7 for you and your immediate family
• Market-leading paid carers leave with up to 2 weeks off
• Equalized maternity, paternity, and adoption leave – 18 weeks’ full pay and 8 weeks’ half pay
• Discounted EE and BT products, including mobile and broadband
• Market leading Pension scheme – 5% from you and 10% from us
• Holiday purchase scheme

You can select additional benefits, including healthcare, dental, gym memberships and more when you’re ready.

BT Group is the UK’s leading communications group and the holding company behind some of the country’s most recognised brands – including BT, EE, Openreach and Plusnet. Our purpose is as simple as it is ambitious: we connect for good. Our customers include consumers, small, medium and large businesses, public sector organisations and other communications providers.

BT Group’s role is about setting direction, unlocking value and creating the conditions for our brands and businesses to thrive.

Having come through the most capital-intensive phase of our fibre investment, our focus now is on what comes next – simplifying how we operate, using technology and AI to work smarter, and organising ourselves to serve customers better and grow sustainably. Group teams shape strategy, policy, brand, capital allocation and transformation, helping the whole organisation perform at its best.

We have a singular culture that unites all our people: we are customer-first challengers, who are committed, clear and connected. These behaviours unite us as one team to deliver for our colleagues, our customers, our stakeholders and the country.

Joining BT Group means working at the heart of a business that matters to the UK, with the opportunity to shape decisions, influence outcomes and help set the future course of one of the country’s most important companies.