Data Analytics Manager

Norton Blake; Greater London; Hybrid; GBP 65,000 - 90,000; Full time

Job summary

Norton Blake is seeking a Data Analytics Manager for a 6‑month contract in London with hybrid working. You will lead the development and delivery of CDP capabilities, focusing on audience activation, data quality and scalable marketing solutions across markets.

Responsibilities include managing CDP operations, integrations, and governance while partnering with marketing and technical teams to translate business needs into actionable data initiatives.

Qualifications

• Experience leading data analytics and CDP initiatives across markets.
• Ability to translate business needs into technical requirements.
• Strong collaboration with technical and marketing teams.

Responsibilities

• CDP operations: build, validate and deliver audiences for campaigns.
• Activate audiences across platforms like Google Ads and Meta.
• Monitor data quality and resolve CDP integration issues.
• Define audience strategies and cross‑platform standards.
• Coordinate delivery between markets and stakeholders.
• Track adoption, performance and data accuracy to improve processes.

Skills

CDP management

Audience activation

Data integration

Stakeholder management

Problem solving

Tools

Google Ads

Meta

Job description

Data Analytics Manager, 6 months, London/Hybrid, Market Rates (Inside IR35)

A client of mine, a leading digital consultancy are currently looking to hire a Data Analytics Manager to join a prestigious client of theirs in the automotive industry on an initial 6 month contract.

Role Overview

As a Manager in Data Analytics, you will lead the delivery and development of Customer Data Platform (CDP) capabilities across markets, focusing on audience activation, data quality and scalable marketing solutions. You'll work across technical, marketing and market teams to enable effective, data-driven outcomes.

Key Responsibilities

CDP Operations & Activation

• Build, validate and deliver audiences for marketing campaigns.
• Support activation across platforms such as Google Ads and Meta.
• Resolve audience, activation and platform issues to ensure campaign readiness.

Data Integration & Quality

• Troubleshoot CDP integrations, APIs, access and data pipeline issues.
• Identify and resolve data quality and first-party data limitations.
• Support data governance, taxonomy, metadata and documentation standards.

Audience Strategy & Development

• Help develop unified audience frameworks and cross-platform standards.
• Support advanced segmentation, activation and omnichannel use cases.
• Explore new tools and audience modelling approaches.

Stakeholder Management

• Act as the link between markets, marketing teams and technical stakeholders.
• Manage and prioritise requests across multiple markets.
• Translate business needs into clear technical requirements and coordinate delivery.

Reporting & Improvement

• Monitor CDP adoption, campaign performance and data accuracy.
• Investigate reporting discrepancies and identify opportunities to improve processes, tooling and data utilisation.

Core Skills & Expertise

• CDP and audience management
• Marketing activation platforms, including Google Ads and Meta
• Data integration, troubleshooting and quality
• Data governance and management
• Strong stakeholder and cross-team collaboration
• Excellent problem-solving skills, particularly under pressure and ambiguity