Customer Marketing Senior Specialist

CooperCompanies; England; Hybrid; GBP 60,000 - 80,000; Full time

Job summary

A global leader in optical products seeks a Customer Marketing Senior Specialist in England to drive impactful campaigns for key accounts. The ideal candidate will possess over 3 years of marketing experience, excellent project management skills, and the ability to develop engaging commercial content. This full-time role offers a competitive compensation package, including private medical insurance, and promotes a diverse and inclusive workplace culture.

Benefits

Private medical insurance

25 days holiday

Pension scheme

Healthcare cover

Access to LinkedIn Learning

Qualifications

• 3+ years experience in marketing, specifically customer marketing.
• Ability to engage customers effectively with simplified technical material.
• Experience developing and executing successful customer programmes.

Responsibilities

• Lead customer marketing efforts for national accounts.
• Create and implement digital campaigns to boost brand share.
• Manage key performance indicators to measure campaign success.

Skills

Cross-functional team leadership

Stakeholder management

Commercial argument creation

Digital Marketing

Google Analytics

Email Marketing

Education

Bachelor's degree in marketing or relevant field

Tools

PowerPoint

Excel

Word

Job description

Job title:

Customer Marketing Senior Specialist

Department:

Marketing

Location:

Delta Park Fareham (3 days office based / 2 work from home) / will move to Southampton Summer 2026

Working hours:

Monday Friday 08 : 30 - 4 : 30

A brighter future awaits you

CooperVision is one of the worlds leading manufacturers of soft contact lenses with a presence in over 100 countries. Being part of CooperVision means helping improve the way people see each day. It’s more than making contact lenses; it’s about giving lens wearers freedom and confidence to move about their daily lives. We’re all about bright futures for our people and those who wear our contact lenses.

Job summary What to expect:

As a Customer Marketing Senior Specialist within our Marketing department you will be a key marketing representative on customer business teams for key- and national accounts creating high-impact campaigns and ensuring coordination and execution of value.

Your responsibilities will include:

• Being the Customer Marketing representative on Customer Business Teams for which the role is assigned.
• Creation and implementation of customer-specific or key channel consumer campaigns / communication to drive category and brand share including digital / online campaigns.
• Development of compelling commercial selling stories to excite and engage customers in the campaigns ensuring that CooperVision is the customer CL partner of choice.
• Developing and managing key performance indicators (KPIs) to measure the success of customer account plans and initiatives.
• Leading cross-functional project teams to deliver exceptional customer / trade events throughout the year aligned to the brand positioning and helping to elevate brand and company perception amongst key opinion leaders and ECPs.
• Acting as the customers own label brand manager for the UK&I to drive the success of the CL category and own label within defined customers / channels working collaboratively with respective account managers brand marketing & professional affairs.
• Contributing to the development of the annual UK&I marketing plan supporting the development of actionable strategies to grow revenue with customers and driving successful execution in key channels working closely with the wider marketing team sales and customer service functions to ensure tools and assets meets market needs and brand guidelines.

A full job description is available upon request.

About you:

We are looking for someone with:

• Excellent cross‑functional team leadership and project management.
• Excellent stakeholder management and influencing skills.
• An intuitive and inquisitive marketing mind able to seek out and identify best‑practice and adapt it to create step‑change in business performance.
• The ability to create simple persuasive commercial arguments and category stories.
• The ability to read and understand highly technical material and simplify it for efficient audience engagement.
• Articulate with excellent organizational skills.
• Advanced use of PowerPoint with good working understanding of Excel and Word.

Experience & Education:

Required

• A minimum of 3 years experience in marketing.
• Experience in a customer marketing role in a consumer‑orientated business demonstrating the development and execution of successful customer programmes.
• Bachelors degree in marketing, business communications or a relevant field.

Preferred

• Sales or account management experience an advantage.
• Experience in a business‑to‑business marketing management role preferred.
• Experience in the optical industry a plus but not essential.

What we offer:

You’ll receive competitive compensation and a fantastic benefits package including; private medical insurance, 25 days holiday, pension scheme, healthcare cover, life assurance, access to our Wellness Platform to support you in mental health and wellbeing, a discounted contact lens scheme and much more!

We are committed to our employees personal and professional development and offer extensive training to support your career growth and help every individual to reach their full potential. To help us achieve our goals well give you everything you need to help you achieve yours.

We also provide access to LinkedIn Learning to help you develop in you career and grow with CooperVision.

What you can expect:

As a CooperVision employee you’ll be welcomed into a diverse and progressive global business. We appreciate how important fostering a diverse and inclusive culture is and how different perspectives add value and contribute to our success. With our CooperPride, African Descent, Women’s Impact Network and Mind Body and Wellbeing Employee Resource Groups we offer opportunities for employees to learn and grow within an inclusive and safe space.

All suitably qualified applicants will receive equal consideration and opportunities from CooperVision.

Key Skills

Digital Marketing, Marketing, Google Analytics, Pardot, HTML5, MailChimp, Marketing Automation, Salesforce Marketing Cloud, HubSpot, Responsys, Email Marketing, Social Media Management

Employment Type

Full‑Time

Department / Functional Area

Marketing

Experience

years

Vacancy

1