Customer Engagement Executive

CVUK Group; Greater London; Presencial; GBP 32.000 - 39.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Generous staff discount on jewellery

25 days annual leave + bank holidays

Complimentary gym membership

Pension scheme

Learning and career development

Team socials

Descripción de la vacante

CVUK Group in London is seeking a Customer Engagement Executive to build engaging campaigns across email, SMS, WhatsApp and onsite layers, using data to personalise experiences and boost conversion. You will work with marketing, ecommerce and trading teams to ensure campaigns reflect product availability, brand tone and promotional accuracy, while adhering to GDPR and data governance.

This role offers a dynamic environment with opportunities to grow, generous benefits, and a focus on

Formación

• Proven experience in CRM or email marketing within ecommerce.
• Hands-on experience with Bloomreach Engagement is highly desirable.
• Strong copywriting and creative briefing skills.
• Analytical mindset with proficiency in Excel.
• Knowledge of GDPR and deliverability standards.
• Bonus: HTML troubleshooting and dynamic content creation.

Responsabilidades

• Plan and manage the campaign calendar aligned with priorities.
• Build, test, and schedule campaigns across email, SMS, WhatsApp, and onsite layers.
• Collaborate with design, ecommerce, and trading teams for accuracy.
• Present campaign designs in weekly approvals and lead Trade discussions.
• Support peak trading periods and new channel tests.
• Monitor audience segments and journey performance.
• Produce performance reports and drive improvements.

Conocimientos

CRM expertise

Email marketing

Campaign planning

Copywriting

Data analysis

GDPR knowledge

Herramientas

Bloomreach Engagement

Descripción del empleo

Job Opportunity: Customer Engagement Executive

Location: London

Salary: Up to £35,000

Overview

Are you passionate about creating meaningful customer connections? Do you thrive in a dynamic, fast-paced environment where creativity meets data-driven decision-making? We’re looking for a proactive and detail-oriented Customer Engagement Executive to join the Marketing team.

As a leading online diamond jewellery retailer, we specialise in crafting high-quality, timeless pieces that celebrate life's most cherished moments. From engagement rings to dazzling gifts, we pride ourselves on delivering exceptional craftsmanship, value, and a personalised customer experience. Join us in helping customers discover jewellery they'll treasure forever.

Responsibilities

Campaign Planning & Delivery

• Maintain and manage the campaign calendar, aligning with trading priorities, product launches, and seasonal events.
• Build, test, and schedule segmented campaigns across email, SMS, WhatsApp, push notifications, and onsite weblayers using Bloomreach Engagement.
• Collaborate with design, ecommerce, and trading teams to ensure campaigns reflect brand tone, product availability, and promotional accuracy.
• Confidently present campaign designs in weekly approval meetings and lead discussions with the Trade team on upcoming campaigns.
• Support peak trading periods, new-channel tests, partnerships, and events with timely campaign execution.

Segmentation & Personalisation

• Create and manage audience segments using purchase history, browsing behaviour, and customer data.
• Tailor content for various customer personas, including gift buyers, self-purchasers, and engagement-ring shoppers.
• Apply dynamic content and loyalty messaging to enhance relevance and conversion rates.
• Coordinate campaign timing with automated journeys and manage exclusions, suppressions, and contact frequency.

Quality Assurance & Operations

• Conduct thorough pre-send checks, ensuring accuracy in rendering, links, personalisation, pricing, and stock availability.
• Follow GDPR and consent management processes, monitoring list health and addressing any data or platform issues.
• Maintain detailed campaign records, calendars, and process guides.

Database Growth & Lifecycle Support

• Lead data-capture campaigns across the website, partnerships, and events to grow the subscriber base.
• Monitor subscriber engagement and acquisition performance, identifying opportunities for improvement.
• Support the development and optimisation of automated customer journeys, such as welcome, post-purchase, and reactivation campaigns.

Reporting, Testing & Optimisation

• Produce weekly and monthly reports on campaign performance, including delivery, clicks, conversions, and revenue.
• Identify trends and opportunities for improvement through audience, channel, and campaign analysis.
• Run A/B tests on subject lines, creative, offers, and targeting, applying learnings to future campaigns.
• Share competitor insights and channel developments to keep strategies fresh and innovative.

Qualifications

• Exceptional attention to detail and strong organisational skills.
• Proven experience in CRM or email marketing, ideally within ecommerce, retail, or premium consumer brands.
• Hands-on experience with Bloomreach Engagement is highly desirable, though experience with similar platforms will be considered.
• Strong copywriting and creative briefing skills, balancing brand storytelling with commercial goals.
• Analytical mindset with proficiency in Excel and the ability to translate data into actionable insights.
• Knowledge of email best practices, GDPR, and deliverability standards.
• Bonus skills: basic HTML troubleshooting, dynamic content creation (e.g., Jinja), and experience with SMS, WhatsApp, push notifications, Shopify, or loyalty programs.

Benefits

• Generous staff discount on our stunning jewellery collection.
• 25 days of annual leave plus bank holidays.
• Complimentary gym membership to support your well-being.
• Pension scheme to help you plan for the future.
• Opportunities for learning and career development.
• A supportive, collaborative team environment with regular company socials.

Why Join Us?

Be part of a passionate team that's dedicated to helping customers celebrate life's most meaningful moments. At our company, you'll have the opportunity to grow your career, make a real impact, and enjoy a range of fantastic perks.