Customer Development Executive

HEINEKEN UK; Basingstoke; On-site; GBP 28,000 - 33,000; Full time

Benefits offered by this job

Company Car

Annual bonus

Private Medical Healthcare

Pension 10%

35 days holiday

Ciders & beers

Development opportunities

Job summary

HEINEKEN UK is seeking a Customer Development Executive to cover the Basingstoke and Chippenham area (M4 Corridor). This field-based role reports to the Customer Development Director and focuses on growing distribution and availability of our brands in pubs and bars.

You'll tailor selling approaches to each account, prioritise key outlets, and drive campaigns while delivering against targets and building strong relationships.

Qualifications

• Experience delivering against sales targets.
• Brand selling experience.
• Excellent communication and interpersonal skills.

Responsibilities

• Prioritising calls to strategically important accounts and maximise impact.
• Sell our brand propositions to outlet decision-makers with alignment to brand positioning.
• Identify outlets for marketing activity and deliver brilliant execution of campaigns.

Skills

Brand selling

Negotiation

Sales targets

Commercial acumen

Communication skills

Interpersonal skills

Learning mindset

Tools

Instagram

Job description

Customer Development Executive – Basingstoke / Chippenham (M4 Corridor)

Function: On-Trade
Location: Field Based – M4 Corridor due to the nature of the work and to ensure you can achieve the right work-life balance, we’re looking for someone who lives in or close to this area

Salary: £28,000 - £33,000 base depending on experience, plus full benefits listed below.
Contract: Permanent
Closing Date: 28th August 2026

As the nation’s leading pub, cider and beer company and the name behind a host of brilliant brands, we’re looking for equally brilliant people to help us on our journey to building a better future.

We’re looking for someone that is as ready to evolve for the future as we are.

About the role

Reporting to the Customer Development Director, this exciting role covers the M4 Corridor from the Chippenham to the Basingstoke regions. You’ll be involved in dynamic collaboration with team members and influential stakeholders, and support the achievement of developing a profitable market share and increasing the availability & appeal of our brands to consumers. The core of the role focuses on driving incremental net distribution by retaining the current brand footprint and unlocking incremental opportunities, ensuring that our iconic beers and ciders find their way to consumers through the best pubs and bars in the region.

Key accountabilities

• Prioritising calls to strategically important accounts, spending time where maximum impact can be gained.
• Sell our iconic brand propositions to outlet decision-makers with passion – ensuring alignment with the outlet type and brand positioning.
• Identify appropriate outlets for marketing activity and deliver brilliant execution of promotional campaigns.

We sponsor some fantastic events that you may have heard of, such as the UEFA Champions League, Champion’s Cup Rugby, UEFA Women’s Euros and Formula 1. Plenty to get involved in!

Who we’re looking for

This role is fast-paced and requires flexibility in its approach. You’ll need to adapt your selling style and tools according to the customer and channel. This can be done by building quick, quality relationships with customers.

We need someone with a real passion for brands, able to story tell and discuss our portfolio with the enthusiasm it deserves.

• Excellent communication skills and strong interpersonal skills with the ability to get on with people from all walks of life
• An appetite to learn and grow
• Experience of delivering against targets
• Brand selling experience
• Commercial acumen and negotiating skills

Experience in pubs and beer isn’t essential for this role and we actively encourage people with a passion for excellence in execution in any industry to apply!

We’re always thinking about the future, and we know that to keep up with our customer's demands we need to be socially and digitally aware. We’re looking for somebody who knows their way around Instagram and other social media platforms and understands how this can help your customers and help you in creating your own personal brand.

A full UK driving licence is essential for this role. Ideally, you'll have at least 3 months of professional driving experience, but if you don't, that's fine. We'll provide full on-road driver training during your first few months with us.

Our Benefits

As part of the team, along with your salary you’ll also receive;

• Company Car (a full UK Drivers License is required for this role)
• Annual bonus
• Company funded Private Medical Healthcare
• double matched pension (up to 10%)
• 35 days holiday
• A monthly case of our delicious ciders and beers!
• Comprehensive Opportunities to develop.

You’ll also get the opportunity to get involved with one of our colleague networks where groups of colleagues from all over the business work together to ensure we’re always working towards being a diverse and inclusive company.

Application

If you need any adjustments made to support your application, for example if you require information in different formats, or if you have any accessibility issues, then we’re more than happy to review our processes – please feel free to get in touch with us as [e-mail].

Who We Are

We’ve 150 years of brewing history and are proud of this legacy. Yet we’re sure our best days are ahead of us. Every one of our colleagues has a role to play as we dream big, set bold ambitions and push the boundaries. We support colleagues on this journey with development opportunities and unique experiences to help them reach their full potential.