Crypto Copywriter (Digital, PR & Content)

Tothemoon; Greater London; Remote; GBP 30,000 - 50,000; Full time

Benefits offered by this job

Competitive base salary

Paid holiday & flexible schedule

Inclusive culture

Job summary

A cryptocurrency exchange in Greater London is seeking a skilled copywriter to produce marketing content across various platforms. Responsibilities include writing blogs, news articles, and educational materials while optimizing them for SEO. The ideal candidate has proven experience in digital campaigns, a strong portfolio, and a solid understanding of cryptocurrency and marketing metrics. Join us to help shape the future of finance with competitive salaries and a flexible, inclusive workplace.

Qualifications

• Proven experience in copywriting for digital campaigns, ideally in crypto or fintech.
• Strong portfolio including news articles and performance-driven marketing copy.
• Excellent written and verbal communication skills.

Responsibilities

• Produce a range of copy for marketing campaigns including blogs and social media.
• Write news articles and educational content for the website.
• Conduct keyword research and optimize content for search engines.

Skills

Copywriting for digital campaigns

Communication skills

Understanding of cryptocurrency

SEO and keyword research

Content optimization

Tools

Google Analytics

SEMrush

WordPress

Job description

Overview

Tothemoon is a cryptocurrency exchange designed to make trading crypto safe, simple, and accessible for everyone. Our platform allows both beginners and experienced traders to buy, sell, and trade digital assets securely and intuitively. We focus on providing a reliable, user-friendly trading experience with tools that help users manage their crypto confidently.

What You’ll Do

• Produce a range of copy for marketing campaigns including but not limited to blogs, landing pages, long form articles, social media posts, email newsletters, paid media ads, press releases, onsite copy and in-app copy.
• Write news articles, guides, and educational content for the website to explain products, features, and crypto topics to users.
• Produce short- and long-form video scripts for YouTube, Instagram, TikTok, and the website to support product launches, campaigns, and PR initiatives.
• Develop and evolve Tothemoon’s brand voice across paid, organic, and owned platforms, leveraging your deep knowledge of the crypto space and tone.
• Support in the delivery of a detailed plan and roadmap for producing engaging, motivational and effective crypto content that resonates with target audiences and converts.
• Conduct keyword research and optimize content for search engines and user experience, including landing pages, emails, and ads.
• Reviewing copy and content performance, reporting your learnings to key stakeholders.

What We’re Looking For

• Proven experience in copywriting for digital campaigns, PR, newsletters, banners, and educational content, ideally in crypto or fintech.
• Strong portfolio including news articles, guides, blog posts, press releases, social media content, and performance-driven marketing copy.
• Ability to simplify complex crypto and trading concepts into clear, compelling, and conversion-oriented messaging.
• Experience developing or maintaining a consistent brand voice across paid, organic, and owned channels.
• Excellent written and verbal communication and collaboration skills.
• Be a native English speaker, or have communication and copywriting skills at the level of a native English speaker.
• Strong understanding of cryptocurrency, digital assets, and trading concepts.
• Familiarity with SEO, keyword research, and content optimization for both search engines and user experience.
• Understanding of the marketing funnel, customer lifecycle, and performance metrics.
• Proficiency with tools such as Google Analytics, SEMrush, Ahrefs, Google Ads, Framer, WordPress, or other CMS and analytics platforms.

Why Join Us?

• Compensation: Competitive base salary
• Work-Life Balance: Paid holiday & flexible schedule, remote work
• Inclusive Culture: We value diversity and support equal opportunity at every level

At Tothemoon, you won’t just be selling a product — you’ll help shape how businesses interact with crypto. If you’re hungry for deals, excited by innovation, and ready to help companies unlock the power of digital assets — we want to hear from you.

Apply now and let’s build the future of finance together.