CRM/Retention Manager

Growth & Company; Greater London; Hybrid; GBP 50,000 - 70,000; Full time

Job summary

A fast-growing DTC brand in Greater London is seeking a Customer Retention Manager to enhance customer engagement and retention strategies. This mid-senior level role requires strong analytical skills, creativity, and a customer-focused mindset. The ideal candidate will lead email and CRM strategies, fine-tuning customer journeys to maximize lifetime value. You'll work closely with a lean team and enjoy a hybrid work environment, with 3 days in a lovely office in Central London.

Qualifications

• Strong analytical skills and data-driven decision making.
• Hands-on experience in customer retention at a growing DTC brand.
• Sharp attention to detail and strong problem-solving abilities.
• Creativity and curiosity with a bias for action.
• Comfortable collaborating within a lean team.

Responsibilities

• Review the end-to-end customer journey and enhance customer lifetime value.
• Lead email and CRM strategy implementation.
• Collaborate on strategies to improve customer touchpoints.
• Act as the voice of the customer by understanding their needs.

Skills

Analytical skills

Customer-obsessed mindset

Problem-solving skills

Creativity

Collaboration

Job description

We're working with one of Europe's fastest-growing DTC brands, and they're looking for a Customer Retention Manager to join them!

If you love diving into data and coming up with creative ways to delight, engageBydd and retain customers, this could be the perfect next step for you.

Your role will involve:

• Looking holistically at the end-to-end customer journey, segmenting various customer groups and consistently finding ways to increase LTV
• Leading their email & CRM strategy and implementation
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• Working with the wider team on strategy and how you can improve upon the various touchpoints
• Acting as the true voice of the customer – understanding their needs, motivations, and challenges

Their ideal profile:

• You have strong analytical skills and a love of data‑driven decision making
• You come with a genuinely customer‑obsessed mindset and have experience being hands‑on at a growing DTC brand
• You’ve got sharp attention to detail with strong problem‑solving skills
• You are creative, curious, and have a bias for action
• You’re comfortable workingLight overshome AB?the lean team – you collaborate, challenge, support, and elevate those around you
• Ideally you’ve got subscription experience too

WFH policy: 3 days/week – they have a lovely office in Central London!

If this sounds like a role you can’t miss out on, then send over your latest CV and we’ll be in touch if you look like a good fit.

Seniority level

Mid‑Senior level

Employment type

Full‑time

Job function

Marketing

Industries: Retail, Consumer Services, Wellness and Fitness Services