CRM MarTech Lead

Currys plc; Greater London; Hybrid; GBP 90,000 - 120,000; Full time

Benefits offered by this job

Hybrid working

Private medical insurance

Life Assurance

Competitive pension scheme

Access to discretionary bonus

25 days annual leave

Job summary

Currys plc in London invites applications for a visionary CRM MarTech Lead. You will own the platform evolution across Salesforce Marketing Cloud Next, Data Cloud 360, and AI-enabled tools, shaping strategy, governance, and roadmap while leading cross-functional squads across Operations, Insight & Analytics, CRM.

You will mentor the CRM MarTech Manager, partner with senior leadership, and drive a scalable, governed CRM ecosystem that enhances customer connection and brand value.

Qualifications

• Experience owning complex CRM/martech strategy and governance.
• Deep Salesforce Marketing Cloud expertise incl. Data Cloud 360.
• Ability to translate platform capability to business value and lead migrations.
• Hands-on SQL, HTML, CSS, JavaScript desirable.

Responsibilities

• Own CRM MarTech capability strategy and roadmap across Salesforce Marketing Cloud Next, Data Cloud 360, AI and connected tools.
• Set CRM AI strategy, evaluate use cases and maintain an innovation pipeline.
• Manage the technical backlog: prioritise, plan and allocate capacity for platform builds.
• Line-manage and develop the CRM MarTech Manager; report on platform maturity and progress.

Skills

CRM strategy

Salesforce Marketing Cloud

Data Cloud 360

AI in marketing

Backlog prioritisation

Stakeholder management

SQL

HTML/CSS/JavaScript

Education

Degree or equivalent in relevant field

Salesforce Marketing Cloud Consultant/Administrator cert

Salesforce Data Cloud accreditation

Tools

Movable Ink

Da Vinci

Litmus

Validity

Qualifio

Job description

CRM MarTech Lead
London
Currys London Campus at Waterloo
Permanent
Full Time
Grade 4

At Currys we’re united by one passion: to help everyone enjoy amazing technology. As the UK’s best-known retailer of tech, we’re proud of the service our customers receive – and it’s all down to our team of 25,000 caring and committed colleagues. Working as one team, we learn and grow together, celebrating the big and small moments that make every day amazing.

We're looking for a visionary CRM MarTech Lead to own our platform evolution and drive transformational capability across the organisation.

In this role, you'll architect our CRM MarTech roadmap from Salesforce Marketing Cloud Next and Data Cloud 360 to cutting-edge AI and connected tools, staying ahead of business demand and unlocking new possibilities. You'll partner strategically with senior leadership to align capability with platform direction, mentor and develop your team, and empower cross-functional squads across Operations, Workflow, Planning, Insight & Analytics, and CRM to innovate safely and autonomously.

This is your opportunity to build something meaningful: a governed, scalable CRM ecosystem that enables brands to operate smarter and customers to feel more connected.

Job description:

Role overview:

CRM MarTech Lead
London
Currys London Campus at Waterloo
Permanent
Full Time
Grade 4

At Currys we’re united by one passion: to help everyone enjoy amazing technology. As the UK’s best-known retailer of tech, we’re proud of the service our customers receive – and it’s all down to our team of 25,000 caring and committed colleagues. Working as one team, we learn and grow together, celebrating the big and small moments that make every day amazing.

We're looking for a visionary CRM MarTech Lead to own our platform evolution and drive transformational capability across the organisation.

In this role, you’ll architect our CRM MarTech roadmap from Salesforce Marketing Cloud Next and Data Cloud 360 to cutting-edge AI and connected tools, staying ahead of business demand and unlocking new possibilities. You'll partner strategically with senior leadership to align capability with platform direction, mentor and develop your team, and empower cross-functional squads across Operations, Workflow, Planning, Insight & Analytics, and CRM to innovate safely and autonomously.

This is your opportunity to build something meaningful: a governed, scalable CRM ecosystem that enables brands to operate smarter and customers to feel more connected.

Role overview:

As part of this role, you'll be responsible for:

Strategy & Roadmap

• Own the CRM MarTech capability strategy and roadmap across Salesforce Marketing Cloud Next, Data Cloud 360, AI and connected tools
• Set CRM AI strategy, evaluate use cases and maintain an innovation pipeline
• Manage the technical backlog: prioritise, plan and allocate capacity for platform builds

Governance & Operations

• Approve tooling additions, assess Salesforce releases and direct operationalisation
• Define self-service guardrails with brand leads — what teams do independently, what needs MarTech support, what stays central
• Liaise with the Salesforce Success Manager on release assessment and technical support

Leadership & Reporting

• Line-manage and develop the CRM MarTech Manager; set standards and quality expectations
• Report on platform maturity, adoption, innovation progress and team capability

You will need:

• Lead MarTech strategy and enterprise CRM platform governance with demonstrable ownership of complex prioritisation and delivery
• Deep Salesforce Marketing Cloud expertise: platform architecture, journey orchestration, Data Cloud 360 and segmentation
• Own and prioritise technical backlogs; functionally lead or direct technical teams
• Set and execute a MarTech AI and innovation agenda; evaluate use cases and translate into prioritised capability
• Technical confidence across MarTech tools (Movable Ink, Da Vinci, Litmus, Validity, Qualifio) with strong deliverability knowledge; hands-on SQL, HTML, CSS and JavaScript (desirable)
• Translate complex platform capability into business value; influence senior, technical and commercial stakeholders; experience leading platform migrations or large-scale implementations in retail or consumer brands (preferred)
• Degree or equivalent in relevant field
• Salesforce Marketing Cloud Consultant or Administrator certification and/or Salesforce Data Cloud accreditation desirable.

We know our people are the secret to our success. That's why we're always looking for ways to reward great work. You'll find a host of benefits designed to work for you, including:

• Holiday benefits - 25 days of annual leave (plus bank holiday entitlement)
• Private medical insurance
• Life Assurance
• Competitive pension scheme
• Access to discretionary bonus
• Hybrid working; our primary Currys Campus is at Waterloo (WeWork)

Why join us:

Join our team and we'll be with you every step of the way, helping you develop the career you want with new opportunities, on-going training and skills for life.

Not only can you shape your own future, but you can help take charge of ours too. As the biggest recycler and repairer of tech in the UK, we’re in a position to make a real impact on people and the planet.

Every voice has a space at our table and we're committed to making inclusion and diversity part of everything we do, including how we strengthen our workforce. We want to make sure you have a fair opportunity to show us your talents during our application process, so if you need any additional assistance with your application please email [e-mail] and we'll do our best to help.