CRM Marketing Manager - iGaming, Remote and Growth

Madfish; Remote; GBP 60,000 - 80,000; Full time

Job summary

A growing iGaming company in the United Kingdom is seeking a CRM Executive/Email Marketing Manager. This role will elevate user engagement and retention across their brands through effective communication and targeted strategies. Ideal candidates will possess at least 2 years of experience in CRM or email marketing, strong analytical skills, and a proven track record of managing multi-channel campaigns. The position offers a competitive salary and flexible remote work options.

Benefits

Competitive salary

Remote work in a flexible environment

20 working days of paid vacation

Opportunities for professional growth

Qualifications

• Minimum 2 years of experience in a CRM Executive or Email Marketing Manager role.
• Hands-on knowledge of CRM best practices and customer journey optimization.
• Ability to manage multiple CRM projects in a fast-paced environment.
• Intermediate English proficiency (written and spoken).

Responsibilities

• Implement and execute an omnichannel CRM strategy to enhance retention and engagement.
• Analyze user behavior to develop data-driven retention strategies.
• Manage and configure CRM platforms across multiple channels.
• Collaborate with cross-functional teams to align CRM initiatives with business goals.

Skills

Customer Journey Optimization

A/B testing

Campaign optimization

Multi-channel engagement strategies

Tools

Customer.io

CRM automation platforms

Job description

A growing iGaming company in the United Kingdom is seeking a CRM Executive/Email Marketing Manager. This role will elevate user engagement and retention across their brands through effective communication and targeted strategies. Ideal candidates will possess at least 2 years of experience in CRM or email marketing, strong analytical skills, and a proven track record of managing multi-channel campaigns. The position offers a competitive salary and flexible remote work options.