CRM Manager

Boston Link; London; On-site; GBP 45,000 - 65,000; Full time

Job summary

An award-winning broker seeks a CRM Manager to manage full CRM operations, focusing on customer engagement and retention strategies. This role offers an attractive remuneration package and opportunities for growth within a global team, contributing to impactful customer journeys and interactions.

Benefits

Attractive remuneration package including bonuses

Employee Training & Development program

Medical Insurance Cover

Quarterly/Semestrial Team Activities

Birthday and Loyalty benefits

Qualifications

• Minimum 3 years of experience in CRM management.
• Strong expertise in CRM platforms (Salesforce, HubSpot).
• Proven track record of successful email marketing.

Responsibilities

• Develop and execute comprehensive CRM strategies.
• Build and maintain automated customer journeys.
• Monitor and analyze campaign performance.

Skills

CRM management

Customer engagement

Email marketing

Data analytics

Communication skills

Collaboration

Tools

Salesforce

HubSpot

Job description

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This range is provided by Boston Link. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

Our client, an award-winning, multi-regulated broker offering a wide range of asset classes including CFDs on Forex, Stocks, Indices, Cryptos and more, is looking to hire an CRM Manager.

Our client is a group of companies operating for more than 10 years and employs around 300 people around the globe including Cyprus, South Africa, London, Latin America and more.

The successful candidate will be responsible for managing the full CRM operational cycle. From managing automation and scalability to implementing efficient and impactful automated customer journeys.

Our client supports a multicultural environment with a multilingual team of highly skilled professionals from every continent. The company ranks between the best and most established in the industry and they always recognize the hard work and the impact of their people.

Duties and responsibilities:

• Develop and execute comprehensive CRM strategies to enhance customer engagement, retention, and loyalty.
• Build and maintain automated customer journeys that efficiently scale across various segments and markets.
• Plan, set up, create, and execute targeted email marketing campaigns, including onboarding, engagement, retention, and reactivation programs.
• Leverage data analytics to segment customer databases and deliver personalized communication strategies.
• Monitor, analyze, and report on campaign performance using CRM and analytics tools to measure effectiveness and ROI.
• Work closely with cross-functional teams, including Business Development, Product, and Customer Support, to ensure a consistent customer experience.
• Continuously optimize CRM workflows, automation processes, and email templates for enhanced engagement and conversion rates.

Skills and experience needed:

• Minimum 3years of experience in CRM management, preferably within the financial services or FX industry .
• Strong expertise in CRM platforms (e.g., Salesforce, HubSpot, or similar) and marketing automation tools.
• Proven track record of planning and executing successful email marketing campaigns.
• Data-driven approach with proficiency in CRM analytics, reporting, and A/B testing.
• Ability to design and implement scalable automated customer journeys.
• Excellent verbal and written communication skills, with a keen eye for detail.
• Collaborative mindset with the ability to work effectively with cross-functional teams.

Benefits on offer:

• A Unique Opportunity for a career in a global, fast-growing company.
• Attractive remuneration package based on qualifications and experience (including 13th salary and Discretionary Bonuses to reward exceptional performance).
• Opportunities to learn and grow through the client's “Employee Training & Development program”.
• Medical Insurance Cover
• Multiple events to bond with the team and the group through Quarterly/Semestrial Team Activities for all the Company.
• Birthday and Loyalty benefits.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Customer Service

• Industries

  Capital Markets and Financial Services

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