Creator Partnerships & Community Lead (FMCG)

Creative Dock Group; London; On-site; GBP 50,000 - 70,000; Full time

Job summary

An innovative marketing company in London is seeking a Creator Partnerships & Community Lead to drive growth through influencer strategies and community building. The ideal candidate has 3-6 years of experience in FMCG or DTC and a strong creative mindset. Join us in building a next-generation brand with bold marketing strategies and a collaborative team.

Qualifications

• 3–6 years in early-stage FMCG or DTC.
• Experience building creator or ambassador programs.
• Creative yet performance minded.

Responsibilities

• Lead end-to-end strategy for influencer campaigns.
• Build high-impact creator seeding program.
• Experiment with community-first moments and rewards.

Skills

Creating influencer campaigns

Community building

Performance tracking

Creator relationship management

Job description

Creator Partnerships & Community Lead (FMCG)

We’re looking for a Creator Partnerships & Community Lead to supercharge the next wave of our growth. You’ve helped build an FMCG or DTC brand from the ground up — turning creators into brand believers, content into conversion machines, and community into a flywheel.

This is a high-ownership role that blends creator strategy, influencer campaigns, and community building — and gives you a clear path into broader growth leadership. We’ve got budget to back bold ideas, and we’re looking for someone ready to test what no one else dares to.

What You’ll Own

• Lead end-to-end strategy: outreach, briefing, gifting, negotiation, performance tracking.
• Build a high-impact seeding program (50–100 kits/month) with a focus on post rate and content reuse.
• Launch and scale our affiliate engine — from nano to macro — with clear weekly KPIs.
• Maintain an influencer CRM with performance data and relationship status.

Community Building & Brand Love

• Turn top creators and customers into a loyal tribe.
• Create viral, community-first moments and reward superfans.
• Experiment with shareable activations, grassroots tactics, and ambassador loops.
• Own the content calendar across channels (YouTube, Reels, Shorts, etc).
• Produce brand-aligned content that educates, entertains, and sells.
• Optimize creative for discoverability: titles, hooks, scripts, and visuals.
• You’ll be plugged into growth planning — working with founders and performance leads.
• As we scale, your role can evolve into a Head of Growth or Brand depending on your strengths.
• Have 3–6 years in early-stage FMCG or DTC — bonus if you’ve worn multiple hats
• Built creator or ambassador programs that drove real business results
• Are creative but performance-minded — you love ideas and you measure them
• Can manage creator relationships, write clear briefs, and turn feedback into great work
• Thrive in a fast, resourceful, no-politics startup environment

Why Join Us

• Own our creator, content, and community engine end-to-end
• Real marketing budget to back bold, experimental campaigns

Build a next-generation FMCG brand with a high-agency, collaborative team

Equal Opportunity Employer

Creative Dock is an equal opportunity employer and is committed to diversity and inclusion in the workplace. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Creative Dock

We believe that ideas matter.

Our core business is creation by doing.

Seniority level

• Mid-Senior level

Employment type

• Full-time

Job function

• Marketing, Public Relations, and Strategy/Planning

Industries

• Marketing Services, Retail, and Appliances, Electrical, and Electronics Manufacturing