Creative Strategist

fonio.ai; Greater London; On-site; GBP 54,000 - 84,000; Full time

Benefits offered by this job

Equity

Relocation bonus

Equipment provided

Team offsites

Lunch/dinner in Vienna office

Job summary

fonio.ai is seeking a creative ads scriptwriter to own the voice and narratives for paid campaigns. You will craft hooks, angles, and storylines for Meta, TikTok, and YouTube, working closely with design and content teams to turn concepts into finished outputs.

You'll operate with autonomy under the Creative Director, test performance data, and iterate to continually improve engagement and conversion. A fast-paced environment with relocation to Vienna awaits the right candidate.

Qualifications

• Experience scripting paid ads (Meta, TikTok, YouTube) with demonstrable performance.
• Think in hooks and angles and understand what stops people in the feed.
• Produce fast, high-volume output without sacrificing quality.
• Genuinely excited about AI and the space.
• Very good English.

Responsibilities

• Script and concept paid ads: hooks, angles, and narratives.
• Collaborate with the Static Ads Designer and Content Creator to turn concept into output.
• Test and iterate based on performance data.
• Work autonomously with the Creative Director's direction.

Skills

Ad scripting

Performance marketing

High-volume output

Creative thinking

Job description

About fonio

We grew from $1M to $10M ARR in under 12 months and now serve 10,000+ customers.

Fonio is Europe’s market leader for AI phone agents for SMBs. Now we’re expanding globally and into new products.
We move fast, take ownership, give direct feedback, and avoid politics and unnecessary meetings.
Join one of Europe’s fastest-growing companies.

Your role

You own the how we say it. All day, you concept and script ads: hooks, angles, and narratives that stop the scroll and convert. You work closely alongside the Creative Director, who sets final direction - but day-to-day you run independently. Full ownership over your scripting, no micromanagement loops.

What to expect

• You script and concept paid ads at pace — hooks, angles, storylines

• You own the creative angles for our campaigns and constantly develop new approaches

• You work closely with the Static Ads Designer and Content Creator to turn concept into finished output

• You operate autonomously; the Creative Director sets direction and gives final sign-off

• You test, learn from performance data, and iterate

Who we're looking for

• Experience scripting paid ads (Meta, TikTok, YouTube) with demonstrable performance

• You think in hooks and angles and understand what stops people in the feed

• You produce fast and at volume without sacrificing quality

• Genuinely excited about AI and the space

• Very good English

What we offer

• Competitive salary: €65,000–€100,000

• Equity - you're building this, so you should own a piece of it.

• Food & drinks - lunch and dinner are on us at the Vienna office (plus all the drinks you want, and yes, we have protein bars and vitamins too).

• Relocation bonus (if you still need to move to Vienna)

• Equipment of your choice - whatever makes you happy.

• Regular team offsites.

Hiring process

1. 15 min intro call

2. Case study (take-home)

3. 30 min skill interview (walk-through of your case)

4. 20 min culture fit