Creative Lead: Brand, Digital & Motion Studio

Critical Playground LLC; Greater London; Hybrid; GBP 60,000 - 90,000; Full time

Job summary

The Studio in London is seeking a Creative Lead to shape standout creative work across brand, digital experiences, motion and campaigns. You will lead projects from exploration to execution, collaborating with leadership and multidisciplinary teams in a hybrid London setting.

You will define brand worlds, develop identity systems, and guide ideas across platforms while mentoring junior creatives and leading workshops to maintain craft standards.

Qualifications

• Proven experience leading creative projects across brand, digital, and campaigns.
• Strong conceptual thinker with ability to articulate big ideas.
• Excellent craft across visual design and storytelling.

Responsibilities

• Lead projects from concept to final execution across disciplines.
• Define brand worlds and cohesive identity systems.
• Mentor team members and present work to stakeholders.

Skills

Creative leadership

Brand systems

UI/UX design

Motion design

AI tools & workflows

Mentoring juniors

Job description

The Studio in London is seeking a Creative Lead to shape standout creative work across brand, digital experiences, motion and campaigns. You will lead projects from exploration to execution, collaborating with leadership and multidisciplinary teams in a hybrid London setting.

You will define brand worlds, develop identity systems, and guide ideas across platforms while mentoring junior creatives and leading workshops to maintain craft standards.