Creative Lead

Ogilvy UK; Greater London; On-site; GBP 90,000 - 140,000; Full time

Benefits offered by this job

Hybrid Working

Annual Leave 25 days

Pension

Healthcare & Wellbeing

Coaching & development

Life Assurance & Income Protection

Job summary

Ogilvy UK is seeking a visionary Creative Lead to guide a global FMCG portfolio across campaigns and channels, blending strategy, creativity and purpose-led marketing.

You will lead a multi-disciplinary team, set the creative vision across iconic categories, mentor talent, and partner with senior clients to deliver culturally resonant work that drives impact.

Qualifications

• Proven track record leading global or multi-market creative teams with platform-level campaigns.
• Fluency in integrated channels including film, social, experiential and commerce.
• Exceptional storytelling and presentation skills for C-suite stakeholders.
• Deep production experience across the full lifecycle of ideas from concept to execution.

Responsibilities

• Lead with vision and set a compelling creative direction across touchpoints.
• Shape the narrative and ensure culturally resonant, strategically grounded ideas.
• Partner with senior clients to translate business goals into inspiring briefs.
• Oversee end-to-end creative for integrated campaigns across paid, owned, and earned channels.
• Mentor and grow creative talent, fostering a collaborative culture.

Skills

Integrated channels

Strategic thinking

Storytelling

Presentation skills

Leadership

Job description

Ogilvy, part of WPP, has been creating impact for brands through iconic, culture-changing, value-driving ideas since the company was founded by David Ogilvy 75 years ago. It builds on that rich legacy through Borderless Creativity – innovating at the intersections of its advertising, public relations, relationship design, consulting, and health capabilities with experts collaborating seamlessly across over 120 offices in nearly 90 countries. Ogilvy currentlyranks as the #1 global agency network for creative excellence and effectiveness by WARC, signifying its ability todeliver creative solutions that drive unreasonable impact for clients and communities.Ogilvy is a WPP company (NYSE: WPP). For more information, visitOgilvy.com , and follow us onLinkedIn ,X ,Instagram , and Facebook.

About WPP

WPP is the trusted growth partner for the world’s leading brands. We unitecutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counselin a single company –powered by exceptional talent and our agentic marketing platform, WPP Open,to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.

The Role

We are looking for a visionary Creative Lead to guide the work for a global FMCG powerhouse—one of our network’s most cherished cornerstone accounts.

In this role, you will lead the creative direction for adiverse portfolio of household-name consumer brands, driving global and regional campaigns that seamlessly blend bold ideas with meaningful, real-world impact. This is an opportunity for someone who thrives at the intersection of strategy, creativity, and purpose-led marketing to inspire dedicated teams, elevate our craft, and deliver ideas that leave a lasting mark on culture. You will set the creative vision across multiple iconic categories, champion exceptional work, and lead a talented, multi-disciplinary team.

At Ogilvy, we are guided by David Ogilvy’s core values:Do the Right Thing, Do the Best Work of Our Lives, and Do It Together. If these principles resonate with you, we’d love for you to join us in shaping what’s next.

Key Responsibilities

• Lead with Vision:Set and articulate a compelling creative vision, raising the standard of craft across copy, design, film, digital, social, and experiential touchpoints.
• Shape the Narrative:Guide platform-level thinking and ensure ideas are culturally resonant, strategically grounded, and effectively modernise the brand’s expression.
• Partner for Impact:Act as a trusted advisor to senior clients, translating business goals into inspiring creative briefs and presenting work with clarity and conviction.
• Drive 360 Campaigns:Oversee end-to-end creative for integrated campaigns across paid, owned, and earned channels, partnering closely with strategy, data, media, and production.
• Empower the Team:Mentor, coach, and grow creative talent, fostering a rich, accountable culture that prizes curiosity and creates space for emerging voices.
• Deliver Excellence:Guide work from pitch through production—including casting, edit, and delivery—ensuring insights are transformed into executionally flawless work.

About You

• You have a proven track record of leading and inspiring global or multi-market creative teams, backed by a portfolio of culturally impactful, platform-level campaigns.
• You are a master of integrated channels—from film and social to experiential and commerce—and stay fluent in current trends, platforms, and emerging technologies.
• You possess exceptional storytelling and presentation skills, comfortable navigating high-stakes decisions and advising C-suite stakeholders.
• You have deep production experience across the entire lifecycle, fiercely protecting the integrity of an idea through to execution.
• You have the courage to challenge conventions, take smart risks, and defend great work, while remaining open, collaborative, and adaptable.
• You are passionate about building vibrant creative cultures and developing emerging talent.
• Bonus points if: You have experience stewarding legacy brands through modernisation, possess a deep sensitivity to cultural nuances in global markets, or have worked with high-velocity consumer brands.

Benefits & Culture

At Ogilvy, we are a friendly, collaborative, and eclectic team united by a shared commitment to doing the best work of our lives. Beyond client work, you’ll have the chance to shape our vibrant culture, join active social teams, and contribute to our industry-leading DEI initiatives.

Here is a snapshot of the benefits we offer:

• Hybrid Working:We embrace a hybrid model that blends collaborative in-office time with the flexibility to work remotely.
• Annual Leave:25 days holiday, a paid volunteering day, plus the option to buy up to 5 additional days.
• Pension:a generous matched scheme. Contribute 4% (Ogilvy pays 6%) up to a maximum contribution of 7% (Ogilvy pays 10.5%—totalling a powerful 17.5%).
• Healthcare & Wellbeing:BUPA Private Medical Insurance, plus discounted BUPA dental cover or financial contribution towards your physical and mental wellness.
• Employee Assistance:24/7 access to remote GPs, mental health support, physio, nutrition consultations, and confidential counselling for you and your family.
• Free 1-to-1 Coaching:Professional and personal growth coaching sessions annually.
• Life Assurance & Income Protection:Financial peace of mind for you and your loved ones.

Ogilvy champions innovation and the thoughtful application of AI. We encourage you to use AI tools to enhance your application and achieve the best possible results. During interviews, we may explore how you leverage AI, showcasing your judgment and ability to integrate these technologies effectively.

Please ensure your application authentically reflects your own skills, experience, and unique contributions.

Our ambition is to attract the very best diverse talent to Ogilvy, and to be the employer of choice in the UK. We want everyone to feel welcome when they join us, and once they’re here, for them to want to stay with us, grow their career, and to feel they belong with us.

We are an equal opportunity employer and we’re committed to creating an inclusive, welcoming environment for everyone who wants to work at Ogilvy. For us, diversity, equity and inclusion is integrated into everything that we do. We believe that for creativity to flourish, everything about how we work must have diversity at its core. Your race, colour, ethnic, religion, gender, gender identity, national origin, sexual orientation, age, marital status, disability, have no bearing on our hiring decisions, but we encourage everyone to feel free to express their true selves in an environment we are consistently striving to make as inclusive as possible.

We aim to facilitate an accessible and positive application experience for all candidates. If you require any adjustments from us to support you through the process or expect to require any adjustments to working conditions to be able to best perform in the role, please let us know. We are happy to consider all reasonable adjustments.

If you live with a disability and you would like to take advantage of our offer of a guaranteed interview under the Disability Confident Scheme, please ensure you fill out our voluntary Equal Opportunities Questionnaire when applying.

Voluntary Equal Opportunities Questions (UK)

At Ogilvy we pride ourselves on being an inclusive and equal opportunities employer. We believe in creating a dynamic work environment that values diversity, equity and inclusion. We strive to recruit from a diverse range of candidates and create an environment which provides the right conditions for belonging. We welcome all applications regardless of race, colour, religion or belief, gender, gender identity, age, national origin, marital status, sexual orientation and physical or mental disability etc. (please note this is not an exhaustive list). We are also actively focussed on encouraging greater representation by bringing more under-represented talent into our organisation. This is hugely important to us and Ogilvy has a thriving network of employee communities that exist to help everyone, no matter their background, succeed here.

In order to help us achieve this and hold ourselves accountable for progress and monitor our efforts, we invite you to answer thefollowing questions.You are not required to answer any of them, as theyare entirely voluntary.They will also not be viewable to those interviewing you as part of your application or candidate profile. If you choose to answer, please know that all data is stored separately, used in aggregate for reporting purposes and handled as per GDPR regulations.

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