Creative Lead

BIC plc; City of Westminster; Hybrid; GBP 59,000 - 72,000; Full time

Benefits offered by this job

Flexible working hours

Hybrid work arrangement

Bonus: 15% annual bonus

27 days holiday

Volunteer days

Private medical insurance

Life assurance 4x salary

Enhanced pension scheme

Cycle to Work Scheme

Pet friendly office

Free in-office massages

Job summary

Tangle Teezer is recruiting a Creative Lead to drive ambitious campaigns and content from concept to delivery. You will blend original creative thinking with production know-how, leading a team and external partners to deliver consistent content across social, digital and packaging.

In this hybrid role within BIC World, you’ll balance hands-on creative work with resource planning, budgets and stakeholder sign-offs while maintaining the brand identity and campaign aesthetics across channels.

Qualifications

• Substantial creative production experience.
• Portfolio of original concepts and finished work.
• Strong visual storytelling across moving image and photography.
• Experience influencing senior stakeholders.

Responsibilities

• Lead creative campaigns and content from concept to delivery.
• Manage budgets, schedules and production partners.
• Oversee shoots, edits and post-production.
• Collaborate across Brand, Product, Social and Marketing teams.
• Maintain brand identity and campaign aesthetics across channels.

Skills

Creative leadership

Production management

Storytelling

Campaign concepts

Budget management

Job description

Tangle Teezer is a global brand on a simple mission: to give everyone healthier-looking hair with less breakage since 2007. Our gentle brushes are tools for every hair type-from straight to coily-and every routine, helping you go from detangling and blow-drying to styling. Our products are your daily dose of confidence, ready to take on whatever tangles life throws your way., As Creative Lead, you'll combine original creative thinking, production expertise and people leadership to take ambitious campaigns and content from idea to delivery. You'll turn marketing briefs and product stories into distinctive, commercially viable campaigns, delivering consistent content across channels on time and within budget. With a clear creative viewpoint and storytelling skills you can pitch/ present for senior management sign-off. A typical day includes concept development, shoot planning or direction, reviewing edits and photography, and managing budgets, schedules and partners. The Creative Lead ensures finished content across social, digital and packaging reflects the brand identity and agreed campaign aesthetic. This requires balancing hands-on delivery with managing and coordinating resources and keeping an eye on the preparing for what is coming down the pipeline. Creative concepting and development

• Develop original concepts for campaigns, launches and ongoing content, independently and with the Digital Design Lead and Head of Creative.
• Turn briefs, audience insights and product benefits into clear campaign ideas and narratives.
• Partner with the Head of Creative and Digital Design Lead to connect storytelling, design, film and photography.
• Present treatments, mood boards, storyboards and campaign outlines that explain each idea, its rationale and execution.
• Adapt central concepts for social, digital, eCommerce, retail and wider brand communications.
• Introduce cultural references, emerging talent and fresh content formats.
• Refine concepts through feedback, protecting their strength and clarity.
• Lead integrated campaigns, shoots and content production from creative development and scoping to final delivery.
• Maintain brand and concept consistency across social, digital, visual merchandising and point of sale.
• Own planning, budgets, schedules, casting, locations, suppliers, shoot logistics and post-production within agreed budgets and approval limits.
• Commission and brief photographers, directors, production companies, stylists, editors and other creative partners.
• Lead on-set production with creative leadership and external partners to deliver the agreed vision.
• Resolve complex creative and production challenges using audience insights, costs, capacity and timelines to meet business goals.
• Oversee edits, retouching, sound, versioning and delivery against creative and technical requirements.
• Manage usage rights, permissions and production approvals with relevant teams and partners.
• Partner with the Digital Design Lead from concept to execution, aligning content and design across campaign touchpoints.
• Uphold storytelling, visual craft and brand consistency across production outputs.
• Partner with Senior Managers across Brand, Product, Social, PR, eCommerce and Marketing to agree objectives, resolve priorities and lead creative and production projects.
• Help global and local teams adapt campaigns without losing their creative intent.
• Apply campaign learnings and audience responses to future concepts and production.
• Advise on creative development and production within your remit, guide less experienced colleagues and explain creative rationale and production information across the business.
• Build relationships within and beyond Creative to encourage collaboration and resolve delivery issues.
• Support the Head of Creative's departmental strategy and decisions with recommendations on creative and production priorities, resources and improvements aligned to business goals.
• Recommend workflow, responsibility or capacity changes to the Head of Creative and implement as agreed.
• Turn departmental objectives into operational plans with clear briefs, responsibilities, review stages and production processes.
• Enable cross-functional creative collaboration across the wider creative team.
• Support team wellbeing and morale through regular check-ins, constructive feedback and a positive environment.
• Lead the Creative Producer's performance and development, building trust, setting objectives and owning work coordination, priorities and results.
• Build a trusted network of external creative and production partners.
• Substantial creative production experience -managing shoots, production budgets, external partners and post-production.
• Substantial creative concept development - pitching ideas fit for the consumer and delivering integrated campaigns suited to brand and channels.
• Understand beauty audiences, trends and visual storytelling, translating product benefits into distinctive creative. Direct beauty, fashion or wellness brand experience is an advantage, not a requirement.
• A portfolio of original concepts, treatments and finished work showing your contribution at each stage.
• Strong visual judgement and storytelling across moving image, photography, digital and social.
• Proven experience managing and developing a direct report, setting priorities, coaching and supporting wellbeing.
• Inspiring presentation skills, commercial judgement and experience influencing senior stakeholders on decisions and priorities.
• A collaborative, proactive approach, with confidence to contribute ideas and the humility and skills to deliver them.

Tangle Teezer is a proud brand within BIC World, a community of iconic and inventive brands that have created simple, joyful products for over 80 years. As part of BIC World, we're dedicated to reimagining everyday essentials in new, sustainable, and responsible ways. Our culture thrives on a "roll up your sleeves" mindset, empowering self-starters and innovators to take ownership of their careers and make a meaningful, global impact. Healthy hair has been our mane goal since 2007. For straight, curly, fine, fragile or coily hair, our gentle brushes deliver healthier-looking hair and less breakage. From massaging and detangling to blow-drying and styling, our tools bring daily confidence-whatever tangles life throws your way. At Tangle Teezer, being part of our PAC means being Proud, Authentic, and Championing each other every day.

• Proud: We are passionately proud to do things differently, so we perform brilliantly-just like our hair tools.
• Authentic: We welcome everyone as they are, we bring our true selves to work and show up as who we want to be.
• Champion: We are champions of one another, our brand, and our environment.

BIC World is not seeking assistance or accepting unsolicited resumes from search firms for this employment opportunity. Regardless of past practice, all resumes submitted by search firms to any team member at BIC via email, or directly to a BIC team member in any form without a valid written search agreement in place for that position will be deemed the sole property of BIC, and no fee will be paid in the event the candidate is hired by BIC as a result of the referral or through other means.

For all your hard work and dedication, we have fantastic rewards for you -

• Flexible working hours with core hours from 10am to 4pm
• Working 2 days in the office and 3 days from home
• Salary from £65,000
• Performance-related bonus of 15% based on annual salary
• 27 days holiday, with the option to buy or sell holiday days
• 2 volunteering days per year
• 10 days working from any location of your choice
• Flexible bank holidays-choose the standard bank holidays or swap them for dates that are more meaningful to you
• Free in-office massages
• Enhanced family policies
• Supportive Period & Menopause Policies
• Enhanced pension scheme
• Life assurance at 4x your salary
• Private medical insurance
• Medical cash plan for everyday healthcare needs
• Cycle to Work Scheme
• Meeting-free Fridays with an early 4:00 pm finish to kickstart your weekend!
• Pet friendly office. Bring your furry friend to work with you!