Creative Director, Prime Video EU Creative

myGwork - LGBTQ+ Business Community; London; On-site; GBP 80,000 - 100,000; Full time

Job summary

Join a forward-thinking company as a Creative Director and shape the future of entertainment marketing! In this exciting role, you will lead the development of innovative 360° marketing campaigns for a premium streaming service, collaborating with diverse teams to create compelling assets that engage audiences across Europe. Your expertise in brand and entertainment marketing, along with your strong creative vision, will be crucial in delivering high-quality campaigns that resonate with viewers. If you are passionate about creativity and thrive in a dynamic environment, this is the perfect opportunity to make a significant impact in the entertainment industry.

Qualifications

• Experience in driving compelling creative strategy and execution.
• Strong writing and design sensibilities are essential.

Responsibilities

• Develop comprehensive creative briefs that align with audience insights.
• Lead the development of marketing campaigns across all channels.
• Track and analyze the performance of creative assets.

Skills

Creative Strategy

Brand Marketing

AV/Film Experience

Digital Media

Copywriting

Design Sensibilities

Education

Bachelor's Degree in Marketing or Related Field

Tools

InDesign

Photoshop

Illustrator

Keynote

Job description

DESCRIPTION:

Come build the future of entertainment with us. Are you interested in shaping the future of movies and television? Do you want to define the next generation of how and what Amazon customers are watching?

Prime Video is a premium streaming service that offers customers a vast collection of TV shows and movies - all with the ease of finding what they love to watch in one place. We offer customers thousands of popular movies and TV shows including Amazon Originals and exclusive licensed content to exciting live sports events. Prime Video is a fast-paced, growth business - available in over 200 countries and territories worldwide. The team works in a dynamic environment where innovating on behalf of our customers is at the heart of everything we do. If this sounds exciting to you, please read on.

Prime Video is seeking a Creative Director to lead the development of 360° marketing campaigns for our streaming service across Europe, based in the UK. As the Creative Director, you will oversee the creation and implementation of marketing assets including Key Arts, Trailers, Social Content, and 360 Activations. Your work will span various channels and platforms including TV, Radio, OOH, digital, social, on-platform, and events.

In this role, you will collaborate with a high number of senior stakeholders from Project Management, Strategy, Media, PR, Production to Operation teams to shape multi-market campaign strategies and translate them into compelling creative assets that drive viewership and customer engagement. Additionally, you will work with Amazon-MGM Studio to deliver best-in-class marketing content that resonates with diverse European audiences.

The ideal candidate is a highly-collaborative creative leader with a good understanding of brand and entertainment marketing, strategic and creative at equal measure. You should possess strong writing and design sensibilities, and experience with both AV/film and digital media. A passion for pushing creative boundaries while delivering on business objectives in a fast-paced and data-driven environment is essential.

Key job responsibilities

1. Develop comprehensive creative briefs that align with audience insights and campaign objectives, providing clear direction, inspiration, and big idea starters.
2. Present creative briefs and creative ideas to leadership and partner teams, ensuring alignment before execution begins.
3. Lead the development of marketing campaigns across all relevant channels and platforms, ensuring high-quality creative output.
4. Manage relationships with external creative agencies, overseeing briefings, tissue sessions, reviews, and presenting decks to internal and external teams.
5. Collaborate with internal creative teams.
6. Act as a hands-on maker capable of wearing multiple hats when necessary to support copywriting, design, video editing, directing, post-production, and more.
7. Track and analyze the performance of creative assets, leveraging learnings to inform best practices on future campaigns.
8. Insist on the highest creative standards across all deliverables.

BASIC QUALIFICATIONS:

- Experience in driving compelling creative strategy and execution at an agency or in-house creative team.

PREFERRED QUALIFICATIONS:

• Knowledge of InDesign, Photoshop, Illustrator, Keynote.
• Experience developing cross-functional relationships with product, consumer research, and marketing teams to develop strategy and consumer insights that drive compelling creative executions.
• Experience leading creative development of innovative creative from concept to delivery.
• Experience managing creative (internal team of designers, copywriters, external agencies, and freelancers).
• Experience presenting creative concepts effectively to senior executives.
• Experience managing multiple projects and meeting aggressive deadlines.

Amazon is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We value your passion to discover, invent, simplify, and build. Protecting your privacy and the security of your data is a longstanding top priority for Amazon. Please consult our Privacy Notice (https://www.amazon.jobs/en/privacy_page) to know more about how we collect, use and transfer the personal data of our candidates.

Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you're applying in isn't listed, please contact your Recruiting Partner.