Creative Director, Prime Video EU Creative

Amazon; London; On-site; GBP 80,000 - 100,000; Full time

Job summary

An established industry player is on the lookout for a Creative Director to shape the future of entertainment marketing. This exciting role involves leading innovative 360° marketing campaigns for Prime Video across Europe, collaborating with senior stakeholders, and overseeing the creation of compelling marketing assets. The ideal candidate will possess a strong blend of creative and strategic skills, with experience in both AV/film and digital media. Join a dynamic team where your creativity can thrive and make a significant impact on how audiences engage with entertainment. If you are passionate about pushing creative boundaries in a fast-paced environment, this opportunity is perfect for you.

Qualifications

• Experience in driving creative strategy in agencies or in-house teams.
• Strong understanding of brand and entertainment marketing.

Responsibilities

• Develop comprehensive creative briefs aligned with audience insights.
• Lead the development of marketing campaigns across various channels.

Skills

Creative Strategy

Brand Marketing

Collaboration

Writing Skills

Design Sensibility

Data Analysis

Education

Bachelor's Degree in Marketing or related field

Tools

InDesign

Photoshop

Illustrator

Keynote

Job description

Job ID: 2855103 | Amazon Digital UK Limited

Come build the future of entertainment with us. Are you interested in shaping the future of movies and television? Do you want to define the next generation of how and what Amazon customers are watching?

Prime Video is a premium streaming service that offers customers a vast collection of TV shows and movies - all with the ease of finding what they love to watch in one place. We offer customers thousands of popular movies and TV shows including Amazon Originals and exclusive licensed content to exciting live sports events. Prime Video is a fast-paced, growth business - available in over 200 countries and territories worldwide. The team works in a dynamic environment where innovating on behalf of our customers is at the heart of everything we do. If this sounds exciting to you, please read on.

Prime Video is seeking a Creative Director to lead the development of 360° marketing campaigns for our streaming service across Europe, based in the UK. As the Creative Director, you will oversee the creation and implementation of marketing assets including Key Arts, Trailers, Social Content and 360 Activations. Your work will span various channels and platforms including TV, Radio, OOH, digital, social, on-platform and events.

In this role, you will collaborate with a high number of senior stakeholders from Project Management, Strategy, Media, PR, Production to Operation teams to shape multi-market campaign strategies and translate them into compelling creative assets that drive viewership and customer engagement. Additionally, you will work with Amazon-MGM Studio to deliver best-in-class marketing content that resonates with diverse European audiences.

The ideal candidate is a highly-collaborative creative leader with a good understanding of brand and entertainment marketing, strategic and creative at equal measure. You should possess strong writing and design sensibilities, and experience with both AV/film and digital media. A passion for pushing creative boundaries while delivering on business objectives in a fast-paced and data-driven environment is essential.

Key job responsibilities

1. Develop comprehensive creative briefs that align with audience insights, campaign objectives, providing clear direction, inspiration and big idea starters.
2. Present creative briefs and creative ideas to leadership and partner teams, ensuring alignment before execution begins.
3. Lead the development of marketing campaigns across all relevant channels and platforms, ensuring high-quality creative output.
4. Manage relationships with external creative agencies, overseeing briefings, tissue sessions, reviews and presenting decks to internal and external teams.
5. Collaborate with internal creative teams.
6. Act as a hands-on maker capable of wearing multiple hats when necessary to support copywriting, design, video editing, directing, post-production and more.
7. Track and analyse the performance of creative assets, leveraging learnings to inform best practices on future campaigns.
8. Insist on the highest creative standards across all deliverables.

BASIC QUALIFICATIONS

- Experience in driving compelling creative strategy and execution at an agency or in-house creative team.

PREFERRED QUALIFICATIONS

- Knowledge of InDesign, Photoshop, Illustrator, Keynote
- Experience developing cross-functional relationships with product, consumer research and marketing teams to develop strategy and consumer insights that drive compelling creative executions
- Experience leading creative development of innovative creative from concept to delivery
- Experience managing creative (internal team of designers, copywriters, external agencies and freelancers)
- Experience presenting creative concepts effectively to senior executives
- Experience managing multiple projects and meeting aggressive deadlines.

Amazon is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We value your passion to discover, invent, simplify and build.