Copywriter

Vita Student; Alderley Edge; Hybrid; GBP 30,000 - 35,000; Full time

Job summary

Join a forward-thinking company as a Copywriter, where your words will shape the voice of multiple brands. In this dynamic role, you will create engaging content across various platforms, ensuring each brand's unique personality shines through. Collaborate with creative teams to develop compelling campaigns while implementing SEO strategies to enhance visibility. This nurturing environment encourages growth and offers numerous opportunities for career progression, making it an ideal place to thrive and excel in your craft.

Benefits

22 days paid holiday

Flexible working hours

Birthday off

Access to Perkbox

Royal London Pension

Parties & Events

Recognition Programmes

Career Development

24/7 Employee Assistance

Qualifications

• Minimum 2 years' experience in copywriting.
• Proven experience in SEO and creative copywriting.
• Ability to develop brand tone of voice guidelines.

Responsibilities

• Create compelling content for blogs, websites, and social media.
• Collaborate with teams to ensure brand consistency.
• Implement SEO best practices for digital content.

Skills

Copywriting

SEO Writing

Brand Tone Development

Creative Storytelling

Bilingual (Spanish)

Job description

Copywriter – Alderley Edge, Cheshire

Salary: £30 – 35,000per annum

Hours Per Week: 40 Hours per week

Working Patterns: Monday – Friday, flexible working hours. 1 day per week working from home if required.

Vita Group is an intelligence driven platform creating tomorrow’s city living. It’s represented by four unique lifestyle brands, in 23 locations, across 13 cities and with residents from over 100 countries. Vita’s principal commitment to its people is to inspire and empower and it’s something the business is deeply passionate about. Hiring the very best people and enabling them to perform at the very best of their abilities.

We are seeking a confident Copywriter who can flex their skills across different brands and platforms, including digital, social, and OOH advertising

Our Copywriter

Work on written content for our blogs, website, social, email, and key brand campaigns throughout the year. You’ll play a key role in shaping campaign concepts with the creative team and will work alongside marketing teams to ensure a consistent tone of voice across all brands and mediums.

Multi-brand Management: Develop comprehensive brand guidelines that detail tone, style, and messaging nuances for each brand. Ensure each brand's voice is distinct yet cohesive within the overarching Vita Group strategy.

Brand Personality: Write clear, attractive copy with a distinct voice that aligns with Vita brand personality. Interpret briefs to understand project requirements and maintain brand consistency.

Campaign Creation: Produce tailored content across various channels—websites, blogs, social media, email campaigns, and advertisements that resonates with each brand's audience. Collaborate with cross-functional departments to ensure content aligns with brand objectives and campaign goals

SEO: Implement SEO best practices to enhance visibility for each brand's digital content. Monitor and analyse content performance metrics, adjusting strategies to improve engagement and conversion rates.

Who We’re Looking For

A talented Copywriter to join our creative team and help bring our brands to life through the power of words.

Professional Experience

• Minimum of 2 years’ experience in a similar role (agency or in-house)
• Proven experience in crafting compelling short and long-form copy across multiple platforms
• Demonstratable experience in developing brand tone of voice guidelines
• Proven experience in SEO writing and creative copywriting
• Bi-lingual in Spanish highly beneficial

Personal Characteristics

• An excellent listener and all-round brilliant communicator
• A natural creative storyteller with energy, flair and ability to captivate
• Obsessively detail orientated with excellent sub-editing skills
• Passionate about connecting with and understanding the audience
• Resilient, organised, with a can-do attitude
• Proud of your output with a commitment to producing brilliance

Why work for us…….

Vita’s nurturing environment encourages colleagues to develop, perform and excel at what they do and provide plenty of opportunities for career progression. We reward the commitment and dedication of our people by providing the following benefits:

Holidays – 22 days paid holiday, rising each year up to 25 days (pro rata)

Flexible Working Hours – Monday to Friday, with an option to work from home 1 day per week.

Bank Holidays – 8 paid holidays (England & Wales Bank Holidays) (pro rata)

Your Birthday – We insist that our employees take their birthday off work ensuring they can celebrate their special occasion in a way that is meaningful to them.

Perkbox – All employees are given access to a Perkbox account, enabling them to choose lifestyle perks that matter by giving points to spend on a wide range of products, services & experiences, such as; cinema tickets, supermarket savings, discounted days out, a daily coffee or a summer holiday – there’s something to suit everyone!

Royal London Pension – We care about our people and their future. Vita Group contribute a financial value of 3% of salary to your pension pot in addition to 5% employee contribution to help prepare for the future.

Parties & Events – We expect high standards from our people and like to reward demanding work by hosting parties and events each year, encouraging colleagues to let their hair down, have a great time and celebrate success together.

Recognition Programmes – We recognise and celebrate our people via numerous recognition schemes, such as employee of the month vouchers, community champion, experience awards, golden buzzer awards, work anniversaries etc.

Career Development – Whether your Vita career is a medium or long-term venture; we onboard all employees by means of a thorough induction and learning & development programme, delivering professional progression via our Bronze, Silver, Gold & Platinum training & recognition schemes.

24/7 Employee Assistance – The wellbeing of our colleagues is of vital importance to Vita Group. All employees have access to a confidential service; offering support and guidance for personal or work-related issues that may be impacting wellbeing.

Important

Unfortunately, we are unable to offer Right to Work Sponsorship. Therefore, if you do require a company to sponsor your Right to Work in the UK, we will not be able to progress your application further.

All offers of employment are subject to satisfactory pre-employment checks which will include Disclosure & Barring Service (DBS) checks.