Content Writer

Booking.com; Manchester; On-site; GBP 28,000 - 40,000; Full time

Job summary

A leading international company is seeking an SEO Executive / Editorial Writer in Manchester. The role focuses on crafting high-quality travel content for various platforms to enhance their online presence. Candidates should have strong writing skills and 2-3 years of relevant experience in content production.

Qualifications

• 2-3 years of working experience in content production.
• Experience in e-commerce or B2C environments.
• Able to produce and manage high volumes of content.

Responsibilities

• Craft engaging content aligned with SEO strategy.
• Conduct research to ensure accuracy and quality.
• Collaborate with teams to meet ambitious goals.

Skills

Content writing

SEO

Editing

Proofreading

Research

Communication

Education

Bachelor degree, or equivalent relevant experience

Job description

About Us: At Booking.com, data drives our decisions. Technology is at our core. And innovation is everywhere. But our company is more than datasets, lines of code or A/B tests. We’re the thrill of the first night in a new place. The excitement of the next morning. The friends you encounter. The journeys you take. The sights you see. And the memories you make. Through our products, partners and people, we make it easier for everyone to experience the world.

Are you passionate about travel and creating engaging content? Booking.com is looking for a dynamic SEO Executive / Editorial Writer to join our team. In this role, you will be responsible for developing high-quality destination and travel-related content for our website and app, playing a key role in enhancing our online presence across key markets.

What you'll do:

• Craft a significant quantity of engaging destination and travel content for Booking.com's platforms, aligned with the current SEO strategy.
• Conduct thorough research to ensure the accuracy and quality of all content.
• Contribute to the performance and success of Booking.com's blog and wider site content.
• Administrate and organize our travel blog portfolio, staying updated on the latest travel trends and insights.
• Work independently and collaboratively with colleagues across different offices to meet ambitious quarterly goals.
• Produce content directly and work with internal/external teams on large-scale campaigns.
• Ensure content adheres to health metrics, SLAs, stakeholder briefs, style guides, and brand guidelines.
  
  
  

Key Responsibilities:

• Support SEO content marketing objectives.
• Create and curate content for the travel blog portfolio.
• Develop content briefs for internal and external teams.
• Conduct research to identify brand engagement opportunities.
• Manage blog administration.
• Communicate with stakeholders in line with brand guidelines.
• Collaborate with localization teams for regional audiences.
• Work independently with support from senior managers and SEO specialists.
• Coordinate and deliver end-to-end projects.
• Perform competitor research to analyze content strategies.
• Own the copy through research of reliable sources.
• Respond positively and constructively to feedback from editors, peers and stakeholders.
• Assist with proofreading and editing high volumes of content at speed, while still retaining the writer's/brand's voice.
• Report on progress and deliverables.
  
  
  

Communication Expectations

• Content Editor & Senior Content Editor - Frequently
• Solutions Content Coordinator - Frequently
• SEO Manager & strategy teams - Frequently
• Marketing director - Occasionally
  
  
  

Level of Education

• Bachelor degree, or equivalent relevant experience
  
  
  

Years of relevant Job Knowledge

• Working experience (2 - 3 years minimum)
• Professional experience, either in-house, consultancy or agency
• Provable experience with direct content production, and management of content production processes
  
  
  

Requirements Of Special Knowledge/skills

• A background in professional content writing, editing and proofreading, preferably within an e-commerce and B2C environment.
• Working experience of localisation processes in languages other than english.
• Experience of working at scale in a fast-paced environment.
• Able to maintain quality across high volumes of work with tight deadlines.
• Flawless written English, with impeccable spelling, grammar and punctuation.
• A meticulous approach, with a focus on accuracy and a keen eye for detail.
• Proactive, able to work independently and prioritise effectively.
• A confident and tactful communicator who builds strong relationships with writers, editors and stakeholders.
• Proven ability to work well under pressure, and be capable of adapting and responding to changing situations.
• Positive, adaptable and unflappable in the face of changing processes, tasks and tools.
• Second languages are not essential, but beneficial for this role.
  
  
  

Diversity, Equity and Inclusion (DEI) at Booking.com:

Diversity, Equity & Inclusion have been a core part of our company culture since day one. This ongoing journey starts with our very own employees, who represent over 140 nationalities and a wide range of ethnic and social backgrounds, genders and sexual orientations.

Take it from our Chief People Officer, Paulo Pisano: “At Booking.com, the diversity of our people doesn’t just build an outstanding workplace, it also creates a better and more inclusive travel experience for everyone. Inclusion is at the heart of everything we do. It’s a place where you can make your mark and have a real impact in travel and tech.”

We ensure that colleagues with disabilities are provided the adjustments and tools they need to participate in the job application and interview process, to perform crucial job functions, and to receive other benefits and privileges of employment.

Booking.com is proud to be an equal opportunity workplace and is an affirmative action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. We strive to move well beyond traditional equal opportunity and work to create an environment that allows everyone to thrive.

Seniority level

• Seniority level

  Not Applicable

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing, Public Relations, and Writing/Editing

• Industries

  Software Development

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