Content Strategist

Placements24; Greater London; Hybrid; GBP 40,000 - 64,000; Full time

Benefits offered by this job

Performance bonuses

Health insurance

Paid time off

Professional development

Remote-first culture

Job summary

Placements24 is seeking a forward-thinking Content Strategist to shape and execute a robust content plan for all digital channels. This fully remote role offers the flexibility to work from anywhere and entails planning, researching, creating, and distributing valuable content to engage a defined audience.

You will collaborate with marketing, design, product, and sales teams to align content with strategic objectives, drive engagement, and support conversions while staying current with SEO best

Qualifications

• Bachelor's degree in Marketing, Communications, Journalism, English, or related field.
• 4+ years in content strategy or content marketing with a strong portfolio.
• Ability to develop and execute content strategies that drive engagement and conversions.
• Excellent writing, editing, and proofreading skills with high attention to detail.
• Strong SEO understanding, CMS proficiency, and analytics tools experience.
• Proven ability to work remotely in cross-functional teams.

Responsibilities

• Develop and manage a comprehensive content calendar aligned with campaigns and objectives.
• Conduct keyword research, SEO analysis, and audience research to guide content.
• Create blog posts, articles, whitepapers, social posts, website copy, and emails.
• Collaborate with designers and content creators to ensure brand-aligned content.
• Analyze content performance and optimize strategies for ongoing improvement.
• Stay updated on industry trends and best practices in content marketing and SEO.

Skills

Content strategy

SEO

CMS

Google Analytics

Editing

Remote collaboration

Project management

Writing

Education

Bachelor's degree

Tools

Content management systems

Analytics tools

Job description

About the Role

Our client is seeking a forward-thinking Content Strategist to shape and execute a robust content plan for all their digital channels. This is a fully remote role, offering the flexibility to work from anywhere. You will be responsible for planning, researching, creating, and distributing valuable, relevant, and consistent content designed to attract and retain a clearly defined audience. Your expertise will drive engagement, build brand authority, and support overarching business goals. You will work collaboratively with marketing, design, product, and sales teams to ensure content aligns with strategic objectives and resonates with our target demographics.

Key Responsibilities

• Develop and manage a comprehensive content calendar aligned with marketing campaigns and business objectives.
• Conduct keyword research, SEO analysis, and audience research to inform content creation and strategy.
• Create compelling and engaging content across various formats, including blog posts, articles, whitepapers, social media updates, website copy, and email newsletters.
• Collaborate with designers and other content creators to ensure content is visually appealing and adheres to brand guidelines.
• Analyze content performance metrics (traffic, engagement, conversions) and optimize strategies for continuous improvement.
• Stay abreast of industry trends, emerging platforms, and best practices in content marketing and SEO.

Requirements

• Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.
• Minimum of 4 years of experience in content strategy, content marketing, or a related role, with a strong portfolio.
• Proven ability to develop and execute successful content strategies that drive engagement and conversions.
• Excellent writing, editing, and proofreading skills with a keen eye for detail.
• Strong understanding of SEO principles, content management systems (CMS), and analytics tools (e.g., Google Analytics).
• Proficiency in project management and collaboration tools, adept at remote team dynamics.

Benefits

• Highly competitive salary and performance-based bonuses.
• Comprehensive health, dental, and vision insurance.
• Generous paid time off and flexible remote working hours.
• Opportunities for continuous professional development and virtual training.
• A dynamic and collaborative remote-first work culture focused on innovation and growth.