Content Strategist

Salt; England; On-site; GBP 60,000 - 80,000; Full time

Job summary

A leading digital marketing agency in the United Kingdom is seeking an experienced Enterprise Content Strategist. This role involves developing and executing a content strategy for EMEA markets, ensuring content resonates across diverse languages and cultures. Candidates should have over 6 years in B2B content strategy, notably in enterprise SaaS, and possess excellent writing skills. The role requires collaboration with global teams and localising content for multiple formats, making it crucial for pipeline growth.

Qualifications

• 6+ years in B2B content strategy, ideally within enterprise SaaS.
• Proven experience localising content for multiple EMEA markets.
• Excellent writing and messaging skills for senior audiences.

Responsibilities

• Develop and execute an EMEA content strategy aligned with global priorities.
• Own content roadmaps across formats: long-form, digital, events, and webinars.
• Collaborate with stakeholders across marketing, product, and sales enablement.

Skills

B2B content strategy

Localisation experience

Writing and messaging skills

Understanding of stakeholder environments

Familiarity with localisation workflows

Job description

Director @ Salt Solutions Group |Creating excellence in Digital, Marketing and eCommerce

About the Role

We’re looking for an experienced Enterprise Content Strategist to lead the planning, adaptation, and localisation of high-impact content for EMEA markets. This role sits at the intersection of global content strategy and regional execution, ensuring enterprise-focused content resonates across diverse languages, cultures, and buying committees.

You’ll work closely with global content teams, integrated campaigns, regional marketing, and translation partners to transform global narratives into regionally relevant, high-performing content that supports pipeline growth and enterprise sales motions.

Key Responsibilities

• Develop and execute an EMEA content strategy aligned with global priorities and regional goals.
• Own content roadmaps across formats: long-form, digital, events, and webinars.
• Adapt and localise global content for multiple languages (FR, DE, IT, ES), ensuring cultural relevance and brand consistency.
• Collaborate with stakeholders across marketing, product, and sales enablement.
• Influence senior decision-makers with data-driven insights and recommendations.

What We’re Looking For

• 6+ years in B2B content strategy, ideally within enterprise SaaS.
• Proven experience localising content for multiple EMEA markets.
• Strong understanding of enterprise buying journeys and complex stakeholder environments.
• Excellent writing and messaging skills for senior audiences.
• Familiarity with localisation workflows and tools.

Nice to Have

• Experience in global SaaS organisations.
• Knowledge of content operations platforms and localisation tools.