Content Marketing Manager - Packaging Industry

Michael Page (UK); Manchester; Remote; GBP 43,000; Full time

Job summary

A leading European packaging manufacturer is seeking a Content Marketing Manager. This role requires expertise in content strategy development, with a focus on the industrial sector. Applicants must have over 3 years of relevant experience and a good understanding of SEO principles. The position offers remote working in the UK and requires bi-monthly travel across Europe.

Qualifications

• 3+ years experience in a Content Marketing role.
• Experience within packaging or manufacturing sectors is essential.
• Strong skills in writing, editing, and multimedia production.

Responsibilities

• Develop content marketing strategies aligned with business goals.
• Travel for and attend international events across Europe.
• Monitor and optimize content performance using analytics.

Skills

Content creation

SEO

Digital marketing

Project management

Attention to detail

Collaboration

Tools

Content management systems

Analytics tools

Job description

• Opportunity to travel across Europe for key events
• Remote Working Option

About Our Client

The organisation is a European packaging manufacturer, offering an established presence and a reputation for delivering quality solutions. As a medium-sized company, they provide a supportive structure and ample opportunities for growth in a collaborative work environment.

Job Description

The key responsibilities for the Content Marketing Manager role will include:

• Developing and execute content marketing strategies aligned with business goals.
• Travelling for and attending international events across Europe.
• Create engaging written, visual, and multimedia content for diverse platforms.
• Monitor and optimise content performance using analytics tools.
• Collaborate with internal and external teams to ensure consistent messaging.
• Manage content calendars and ensure timely delivery of projects.
• Adapt content strategies to meet the specific needs of the industrial and manufacturing audience.
• Ensure all content complies with brand guidelines and industry standards.
• Stay updated on market trends and competitor activities to refine content strategies.

The Successful Applicant

For the Content Marketing Manager - Packaging Industry role, applicants should have:

* 3+ years experience in a Content Marketing role
* It is essential to have experience working within a similar packaging or manufacturing sector environment.
* Strong skills in content creation, including writing, editing, and multimedia production.
* Experience with content management systems and analytics tools.
* A good understanding of SEO and digital marketing principles.
* Excellent attention to detail and the ability to manage multiple projects simultaneously.
* A collaborative mindset and the ability to work effectively in a remote setting.
* Able to commit to international travel - bi-monthly across Europe.

*Please note, sector experience within the Packaging Industry or Manufacturing is essential - applicants outside of these sectors will not be considered*

What's on Offer

On offer for the Content Marketing Manager - Packaging Industry role:

• A salary up to £43,000
• Remote working in the UK. However regular travel across Europe will be required.

*Please note, sector experience within the Packaging Industry or Manufacturing is essential - applicants outside of these sectors will not be considered*