Content Associate

Wppmedia; Manchester; Hybrid; GBP 21,000 - 26,000; Full time

Benefits offered by this job

Hybrid work model (in-office ~4 days a

Competitive benefits package

Job summary

WPP Media is seeking a Content Associate to drive results for a range of clients through considered and effective written content. You will be involved in all aspects of Editorial Content production to achieve client objectives with your written work, sitting within our Digital PR and Content team, and working closely with Digital PR on cross-channel strategies.

As this role comes under the Organic Search department, much of your output will focus on SEO KPIs, including improved site visibility

Qualifications

• Experience in long-form writing is desirable.
• Open to new writing approaches and rapid learning.
• Ability to create content for client blogs, guides, and product pages.
• Interest in SEO and Digital PR to support brand objectives.
• Willingness to participate in webinars and training to expand media knowledge.

Responsibilities

• Assist with client blog content, guides, category pages, product pages, and branded content.
• Produce on-site content and ad copy as part of editorial output.
• Collaborate with Digital PR on cross-channel content strategies.

Skills

Copywriting

SEO basics

Editorial planning

Job description

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

Content Associate

Role Summary and Impact

As SEO Executive, you will play a key role in driving results for a range of clients through considered and effective written content.

You will be involved in all aspects of Editorial Content production to achieve and support client objectives with your written work. Sitting within our Digital PR and Content team, you will also work closely with Digital PR on creative content and cross-channel strategies.

As this role comes under the Organic Search department, much of your Editorial Content output will be focused on SEO KPIs, including improved site visibility and boosted keyword rankings in search engines.

Types of content you will be assisting with:

• Client blog content
• Guides and long-form content
• Category pages
• Product pages
• Creative on-site content
• Branded content
• Ad copy
• Press releases

Skills and Experience

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

You would ideally possess some experience of long-from writing, either within a professional or personal capacity. Whether experienced or not, we are looking for an individual who is open to new ways of writing, is able to learn quickly, and has a passion for copywriting and working within the media.

• Strong organisational skills and the ability to prioritise tasks
• A proactive attitude towards work, with an enthusiasm to try new tasks, continue to build your knowledge of Editorial/SEO/Digital PR, and develop your role
• An understanding of what SEO is and the role it plays in supporting brand objectives
• Confidence and pride in writing content for different clients/sectorsAn interest in and openness to training and joining webinars to expand knowledge of media sector
• Writing experience or a writing background is preferred. Please show examples of experience during interview stage.

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

While we appreciate all applications received, only those candidates selected for an interview will be contacted.